Trend cluster
Category

Industrial
Accommodation

The industrial aesthetic is expanding far beyond modern workplaces.

Abstract Industrial HotelsBeer Barrel BedsTransportable Tourist AbodesConcrete Pipe AccommodationsCloud-Shaped Mobile Hotels

Trend

What is the Industrial Accommodation trend?

Industrial Accommodation: Typically reserved for work spaces and restaurants, an industrial, colder aesthetic is being extended into the hospitality industry. Adding a nostalgic and somewhat unfinished feel to an unexpected space, industrial hotels attract younger consumers with a lower income who aren't afraid to show it.

Trend themes

Themes within the Industrial Accommodation trend

Three behaviours holding the trend together
01

Industrial Aesthetic in Hospitality

The use of unfinished, industrial look in non-work-related spaces is being employed to attract younger consumers to hotels and other accommodations.

02

Repurposed Architectural Spaces

Architectural elements with nostalgic value, such as train stations, are being repurposed into luxury hotels and accommodations with a nod to their history.

03

Sustainable and Portable Architecture

The use of 100% renewable materials and sustainable building practices are being used to make transportable and easy-to-assemble hotels, decreasing travelers' carbon footprint and increasing mobility.

Industry implications

What the Industrial Accommodation trend means for industry

Where the trend changes the playbook
For

Hospitality Industry

The use of industrial aesthetic in hospitality and repurposing of nostalgic architectural spaces creates opportunities to target younger consumers and create unique hotel experiences.

For

Architecture and Design

Sustainable and portable architecture offers opportunities for designers and architects to create innovative, environmentally friendly structures for temporary use.

For

Travel and Tourism

Transportable and easy-to-assemble accommodations create opportunities for travelers to visit and explore remote or unconventional areas with minimal environmental impact.

Trend signals

Trend signals for Industrial Accommodation

Trend score 3.3 out of 10, from popularity 41%, activity 51%, freshness 8%.

Popularity41%
Activity51%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa

Evidence

Examples of the Industrial Accommodation trend

6 featured examples from Jan 6 to Jun 11, 2013