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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,612 more

Multifunctional Brew

Cold brew coffee makers serve multiple functions for cost-conscious consumers

Brands are now offering cold brew coffee makers with multiple functions. Whether those beverages are hot or cold, coffee or tea, consumers have the option of purchasing multipurpose tools that still give them the sophisticated version of this coffee beverage, without having to waste money on an excessively niche item. These appliances offer the benefit of catering to consumers' habit of presenting their lifestyles as "upscale," without having to deal with the costs associated with those lifestyles.
Workshop Question - How can your brand appeal to consumers' opposing preferences of purchasing luxury products/services with a desire to also cut costs?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 42 Examples:
79,916 Total Clicks
Date Range:
Mar 17 — Sep 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Convenient Coffee Brewing Devices
Convenient Coffee Brewing Devices
The 'Brewdo' Cold Brew Maker Works with Your Choice of Vessel
Those who enjoy cold brew coffee will be delighted to hear of the ‘Brewdo’ cold brew maker as a means of ensuring that they can make their favorite caffeinated beverage whenever they wish.... MORE
Insulated Coffee Brew Containers
Insulated Coffee Brew Containers
The 'Asobu' Cold Brew Makers Keep Drinks Cold for Up to 24 Hours
Cold brew has quickly become the essential beverage for anyone who enjoys cold, caffeinated drinks which is something the ‘Asobu’ Cold Brew Makers look to make even better. The brewer... MORE
Manual Power Coffee Brewers
Manual Power Coffee Brewers
The Cafflano 'Kompact' Hot and Cold Coffee Brewer is Simple to Use
Those who want to create their own coffee brews when out of the house can make use of the Cafflano ‘Kompact’ hot and cold coffee brewer in order to do so. Coming with a press chamber,... MORE
3-in-1 Coffee Brewers
3-in-1 Coffee Brewers
The Manual Coffeemaker No. 3 Can Brew Multiple Types of Coffee in One
The Manual Coffeemaker No. 3 is a compact coffee maker which provides consumers with the tools they need to create barista-quality coffee in the comfort of their own home. A pour-over, a cold brew... MORE
Coffee Concentrate-Making Machines
Coffee Concentrate-Making Machines
The OXO Good Grips Coffee Maker Prepares Hot or Cold Coffee
Rather than functioning as a typical cold brew coffee machine or standard hot coffee device, the OXO Good Grips Cold Brew Coffee Maker makes a coffee concentrate that can be used to create both cold... MORE
Airtight Brewing Containers
Airtight Brewing Containers
The ovalware Cold Brew Coffee Makers are for Both Coffee and Tea
The ovalware Cold Brew Coffee Makers are intended to be used with either coffee grounds or loose leaf tea in order to create the optimal beverage for beverage connoisseurs to enjoy at any time they... MORE

Related Trend Reports & Custom Market Research

Related Examples

Low-Caffeine Cold Brews
Low-Caffeine Cold Brews
Caffè Pascucci's Jutabio Cold Brew is Boasts a Low Caffeine Content
Nitro Cold-Brew Coffee Expansions
Nitro Cold-Brew Coffee Expansions
Costa Coffee Will Now Be Offering Nitro Cold Brews In-Store
Boozy Big-Brand Ice Creams
Boozy Big-Brand Ice Creams
The Haagen-Dazs Spirits Collection is Only Available in Canada
Coconut Cold Brew Coffees
Coconut Cold Brew Coffees
Trader Joe's is Now Offering a New Cold Brew Coffee Flavor
Blue Matcha Lattes
Blue Matcha Lattes
This Bright Blue Latte Will Set Your Instagram Feed Apart From the Rest
French Press Coffee Mugs
French Press Coffee Mugs
The Kinto Cafe Press Coffee Mug Crafts Perfect Coffee a Cup at a Time
Anti-Inflammatory Ice Creams
Anti-Inflammatory Ice Creams
This Turmeric + Black Pepper Flavor is a Healthy Frozen Dessert
Micro Coffee Machines
Micro Coffee Machines
The Nespresso Essenza Mini is the Brand's Smallest-Ever Machine
Agave-Sweetened Popsicles
Agave-Sweetened Popsicles
Goodpop's Watermelon Popsicles are Naturally Sweetened with Agave
Dual-Headed Espresso Makers
Dual-Headed Espresso Makers
'La Moka' Can Brew Two Cups of Espresso at Once
All-Day Beauty Drinks
All-Day Beauty Drinks
'24 O’clock' Promises to Care for One's Beauty Both Day and Night
Repurposed Coffee Husk Mugs
Repurposed Coffee Husk Mugs
The HuskeeCup Collection is Made From Repurposed Waste
Donut Shop Carbonated Coffees
Donut Shop Carbonated Coffees
Dunkin' Donuts is Now Offering Nitro Coffees at Select Locations
Cold Brew Coffee Liqueurs
Cold Brew Coffee Liqueurs
Conker Spirit's Liqueur Capitalizes on the Popularity of Cold Brew
Handheld Coffee Brewers
Handheld Coffee Brewers
The Jolt Coffee Brewer is a French Press a Kettle and a Thermos
Cold Brew-Enabling Jar Lids
Cold Brew-Enabling Jar Lids
This Bamboo Mason Jar Lid Turns a Glass Vessel into a Cold Brew Maker
Melting Ice Beverage Brewers
Melting Ice Beverage Brewers
The Slow Brew Iced Tea Maker Uses Melting Ice to Make Tea
Adaptogenic Cold Brews
Adaptogenic Cold Brews
REBBL's Healthy Cold Brews are Enriched with Nourishing Medicinal Herbs
Lightly Flavored Cold Brews
Lightly Flavored Cold Brews
Secret Squirrel's Bottled Cold Brew Coffee Boasts Unique Flavors
Energizing Cold Brew Shots
Energizing Cold Brew Shots
Harmonies Brew Makes Coffee Shots in Invigorating Flavors
Prepackaged Cold Brew Concentrates
Prepackaged Cold Brew Concentrates
The TODDY Cold Brew Coffee Concentrate is for Foodservice Use
Cold Brew Coffee Dispensers
Cold Brew Coffee Dispensers
The KitchenAid Cold Brew Coffee Maker Fits in the Fridge for Steeping
Cold Brew Cocktails
Cold Brew Cocktails
Corvus Coffee's Menu Celebrates Non-Alcoholic Cocktails Made with Coffee
Insulated Coffee-Brewing Mugs
Insulated Coffee-Brewing Mugs
The bobble 'Presse' Portable Coffee Presses Ensure Optimal Brews
Precision Coffee Makers
Precision Coffee Makers
The 'PERK' Pour Over Coffee Machine Offers an Automated Experience
Simplified Nut Spreads
Simplified Nut Spreads
Abby's Better Nut Butter Spreads Boast Just Five Ingredients or Less
play_circle_filled Fast Food Espresso Menus
Fast Food Espresso Menus
McDonald's is Now Testing Specialty McCafé Drinks in Northern California
Precision Coffee Bean Grinders
Precision Coffee Bean Grinders
The Hario V60 Electric Coffee Bean Grinder Has Over 50 Settings
play_circle_filled Portable Cold Brew Pouches
Portable Cold Brew Pouches
Alkemy Brewlab's Cold Brew Coffee Kit is Designed for Portability
Coffee Shop-Branded Pods
Coffee Shop-Branded Pods
Dunkin' Donuts K-Cups Bring the QSR Coffee Shop into Consumers' Homes
Single-Serving Cranberry Juice Pods
Single-Serving Cranberry Juice Pods
Fruit d'Or's Cran Naturelle Gudpod is Like a Coffee Brewer
Salted Cold Coffee Drinks
Salted Cold Coffee Drinks
The Dunkin' Donuts Sweet & Salted Cold Brew Coffee Drinks are Balanced
Cannabis-Infused Cold Brews
Cannabis-Infused Cold Brews
Ritual Coffee and Somatik are Now Making Cannabis-Infused Coffee
Analog Artisan Espresso Makers
Analog Artisan Espresso Makers
The 'Freud' Stovetop Espresso Maker Brews the Old-Fashioned Way
Cascading Coffee Brewers
Cascading Coffee Brewers
The 'Cascade' Kitchen Coffee Maker Turns Brewing into Artwork
Flavor-Enhancing Coffee Brewers
Flavor-Enhancing Coffee Brewers
This Moccamaster Pot Coffee Maker Brews in Six-Minutes Flat
Golden Siphon Coffee Makers
Golden Siphon Coffee Makers
Royal Paris' 'Royal Coffee Maker' is Handcrafted from Precious Metals
Steel Filter Coffee Brewers
Steel Filter Coffee Brewers
The Osaka Pour-Over Coffee Dripper is Crafted to Create Pure Brews
Home Cold Brew Systems
Home Cold Brew Systems
'The Arctic' Lets Consumers Make Their Own Cold Brew Coffee at Home
Portable Espresso Shot Makers
Portable Espresso Shot Makers
The 'STARESSO' Manual Coffee Maker Brews Hot or Cold Coffee
Smart Tap Coffee Machines
Smart Tap Coffee Machines
The TopBrew Coffee Sink System Accepts Smartphone Commands
Multitasking Coffee Mugs
Multitasking Coffee Mugs
The Cafflano Coffee Mug Can Grind, Brew and Store Your Morning Java