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Therapeutic Floatation

Floatation is becoming a more prominent form of occupational therapy

Using floatation as a form of occupational therapy has been used to positively impact a variety of illnesses and ailments, but for the average consumer its definition is expanding to offer simple, but crucial anti-stress benefits. An added benefit is the accessibility of floatation therapy, however brands are enhancing its experience even further by offering products and services that optimize the practice. With consumers seeking new and unique ways to balance their work lives with their desire to remain healthy, floatation therapy is an advancement of these emerging habits.
Workshop Question - How can your brand cater to consumers' desire for experiences that mitigate the stress in their lives?
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
204,976 Total Clicks
Date Range:
Jun 14 — Sep 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Euphoria-Promoting Beds
Euphoria-Promoting Beds
This Dry Bed Provides the Sensation of Floating without Getting Wet
Created in collaboration between Starpool and Neocogita, this dry bed—aptly called the ‘Zerobody’—is designed to help users alleviate stress and help to promote endorphin... MORE
Baby Buoyancy Spas
Baby Buoyancy Spas
The Float Baby Spa Help Infants Move More Than They're Usually Able To
When all you do is cry, sleep, eat and then cry some more, life can be pretty frustrating, but a trip to the baby spa should cure whatever ails an infant. The newly opened Float Baby spa in Houston... MORE
At-Home Floatation Tubs
At-Home Floatation Tubs
Toto's 'Floatation Tub' Recreates Floatation Therapy at Home
Japanese brand Toto’s new Floatation Tub makes it possible for consumers to enjoy a floatation therapy treatment from the comfort of their own home. To create the Floatation Tub, Toto claims... MORE
Wood-Scented Bath Accessories
Wood-Scented Bath Accessories
The Bath Aroma Momiji Float in the Water for a Spa-Like Experience
Coming with five leaves in total, the Bath Aroma Momiji is a bathtub accessory that aims to provide bathers with a tranquil, relaxing experience that is inspired by the surroundings at a spa.... MORE
Water Therapy Hats
Water Therapy Hats
The Float Swimming Cap is Designed for Relaxation and Tension Release
The benefits associated with spending time in water are plentiful, but if you want to help make the experience even better the Float Swimming Cap is here to help you release additional tension.... MORE
Cranial Floatation Devices
Cranial Floatation Devices
The Flothetta Floating Helmet Lets Wearers Float Freely on Water
Floatation devices are often intended to be an accessory for life-saving purposes, but the Flothetta floating helmet takes a different approach. Rather than being used for life-saving purposes, the... MORE

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