Category
Autos
Racing Homage
Trend cluster
Category
Dedicated
Factory
Automotive companies are creating dedicated facilities to produce EVs.
2.4
Trend score
Trend
What is the Dedicated Factory trend?
Dedicated Factory: Companies in the automotive industry are creating dedicated facilities to produce electric cars. Creating dedicated facilities allows these companies to customize production methods for electric vehicles. Additionally, it allows these organizations to produce electric cars at peak efficiently, and offer better prices to consumers.
Insight
The consumer insight behind the Dedicated Factory trend
Many consumers are increasingly drawn toward electrically powered cars, as they can help them live a more eco-friendly lifestyle. Owning vehicles that do not run on fossil fuels align with their environmentally-focused values and allows them to use their car without experiencing eco-related guilt.
Trend themes
Themes within the Dedicated Factory trend
Three behaviours holding the trend together01
Dedicated EV Manufacturing Facilities
Automotive companies are creating dedicated facilities to produce electric cars, customizing production methods and offering better prices to consumers.
02
Collaboration on EV Battery Production
Companies such as GM and LG are collaborating on the production of EV batteries, investing billions of dollars and creating thousands of new jobs.
03
Retrofitting Existing Factories for EV Production
Automotive companies such as GM are retrofitting their existing factories to become EV production facilities, creating new jobs and allowing for efficient production of EVs.
Industry implications
What the Dedicated Factory trend means for industry
Where the trend changes the playbookFor
Automotive Manufacturing
Companies in the automotive industry are creating dedicated facilities for EVs, collaborating on EV battery production, and retrofitting factories for EV production.
For
Clean Energy
The shift towards EVs provides opportunities for the clean energy industry to decrease reliance on fossil fuels and promote sustainable energy solutions.
For
Technology
The development of dedicated EV facilities and collaboration on EV batteries creates opportunities for technological innovation in the EV industry.
Workshop question
How can your organization efficiently serve the needs of eco-conscious consumers?
Trend signals
Trend signals for Dedicated Factory
Trend score 2.4 out of 10, from popularity 28%, activity 34%, freshness 9%.
Popularity28%
Activity34%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Dedicated Factory trend
4 featured examples from Dec 3, 2019 to Jul 8, 2020CategoryAutos
EV Factory Production Efforts
Tesla is Now Allowed to Continue Building Its German Gigafactory
Opportunity for disruptive innovation in the automotive industry by developing advanced manufacturing processes for electric vehicles, batteries, and powertrains.
CategoryAutos
EV Battery Production Centers
GM and LG Will Collaborate on a Production Facility for EV Batteries
The collaboration between GM and LG Chem highlights the importance of battery production in the automotive industry.
CategoryAutos
Retro-Fitted Electric Vehicle Factories
GM's Hamtramck Location Will Be an EV Production Facility
The automotive industry can leverage dedicated EV factories to efficiently produce electric vehicles and gain a competitive edge in the EV market.
CategoryAutos
Cutting-Edge Automotive Factories
Lucid Motors Will Open a Manufacturing Facility in Arizona
Disruptive innovation opportunity: Integrate 3D printing technology into the production of automotive parts for faster production cycles and cost savings.
