Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Updated
Bong
Brands in the cannabis space are launching extravagant, design-forward smokeware.
4.3
Trend score
Trend
What is the Updated Bong trend?
Updated Bong: Cannabis brands are expanding their smoke accessory lines—bongs and water pipes, in particular—to boast high-end aesthetics or additional functionalities that contribute to an enhanced experience or a sense of convenience.
Insight
The consumer insight behind the Updated Bong trend
Individuals in the cannabis space—especially those who are more experienced—often place emphasis on products that will elevate their consumption and as this industry progresses, the demand for unique and tailored offerings grows. Typically part of the Millennial demographic, enthusiasts build niche communities around their shared interest in cannabis, placing a premium on aesthetics and novelty as they strive to take their experience to the next level.
Trend themes
Themes within the Updated Bong trend
Three behaviours holding the trend together01
Design-forward smokeware
Cannabis brands are expanding their smoke accessory lines—bongs and water pipes, in particular—to boast high-end aesthetics or additional functionalities.
02
Personalized Cannabis accessories
The VITAE Glass Bongs are a customization-focused product option for cannabis users that will enable them to fine-tune their consumption experience to meet their exact specifications.
03
Multifunctional smokeware
Slam Jam celebrates 4/20 with a multifunctional design in the form of the 'Arpabong,' which is part bong and part harp.
Industry implications
What the Updated Bong trend means for industry
Where the trend changes the playbookFor
Cannabis industry
The cannabis industry is experiencing growth and consumers are seeking more tailored, personalized, and functional accessories.
For
Design industry
The design industry is becoming increasingly important for the cannabis industry as consumers seek stylish and chic products that can be left out in the open.
For
Music industry
The music industry has an opportunity to collaborate with the cannabis industry to create multifunctional products that blend elements of music and marijuana.
Workshop question
How might you elevate the experience of your product/service?
Trend signals
Trend signals for Updated Bong
Trend score 4.3 out of 10, from popularity 61%, activity 60%, freshness 9%.
Popularity61%
Activity60%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Updated Bong trend
5 featured examples from Oct 29, 2018 to Apr 22, 2020CategoryArt & Design
Ergonomically Designed Bongs
The Session Goods Water Pipe is Handmade from Borosilicate Glass
The increasing demand for stylish and modernized bongs and smoking devices presents a disruptive opportunity in the paraphernalia industry.
CategoryArt & Design
Customizable Cannabis Bongs
The VITAE Glass Bongs Can be Changed to Suit Consumer Preferences
Companies in this industry can take inspiration from VITAE Glass Bongs and produce customizable accessories for the expanding cannabis market.
CategoryArt & Design
Haute Designer Smoking Equipment
The Heir Waterpipe is Stylish Enough for Display
Development of innovative and stylish smoking equipment for the growing marijuana industry.
CategoryArt & Design
Unbreakable Titanium Pot Paraphernalia
'DangleBongs' are Made from Surgical-Grade Materials
'DangleBongs' cater to the growing market for cannabis accessories with their unique features and high-quality materials.
CategoryLifestyle
Multifunctional Musical Bongs
Slam Jam's Arpabong Functions as a Bong and as a Harp
Opportunity for cannabis companies to introduce innovative products that combine various elements and provide unique experiences.
