Brands in the cannabis space are launching extravagant, design-forward smokeware
Trend - Cannabis brands are expanding their smoke accessory lines—bongs and water pipes, in particular—to boast high-end aesthetics or additional functionalities that contribute to an enhanced experience or a sense of convenience.
Insight - Individuals in the cannabis space—especially those who are more experienced—often place emphasis on products that will elevate their consumption and as this industry progresses, the demand for unique and tailored offerings grows. Typically part of the Millennial demographic, enthusiasts build niche communities around their shared interest in cannabis, placing a premium on aesthetics and novelty as they strive to take their experience to the next level.
Insight - Individuals in the cannabis space—especially those who are more experienced—often place emphasis on products that will elevate their consumption and as this industry progresses, the demand for unique and tailored offerings grows. Typically part of the Millennial demographic, enthusiasts build niche communities around their shared interest in cannabis, placing a premium on aesthetics and novelty as they strive to take their experience to the next level.
Workshop Question - How might you elevate the experience of your product/service?
Trend Themes
1. Design-forward Smokeware - Cannabis brands are expanding their smoke accessory lines—bongs and water pipes, in particular—to boast high-end aesthetics or additional functionalities.
2. Personalized Cannabis Accessories - The VITAE Glass Bongs are a customization-focused product option for cannabis users that will enable them to fine-tune their consumption experience to meet their exact specifications.
3. Multifunctional Smokeware - Slam Jam celebrates 4/20 with a multifunctional design in the form of the 'Arpabong,' which is part bong and part harp.
Industry Implications
1. Cannabis Industry - The cannabis industry is experiencing growth and consumers are seeking more tailored, personalized, and functional accessories.
2. Design Industry - The design industry is becoming increasingly important for the cannabis industry as consumers seek stylish and chic products that can be left out in the open.
3. Music Industry - The music industry has an opportunity to collaborate with the cannabis industry to create multifunctional products that blend elements of music and marijuana.
5 Featured, 23 Examples:
96,637 Total Clicks
Date Range:
Oct 18 — Jul 20
Trending:
Warm
Consumer Insight Topics:
