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Paper Bottle

In order to meet demand for sustainability, brands are launching paper-based bottles

Trend - Brands in the alcohol and personal care industries are working on developing paper bottles that can hold liquids without compromising the experience of the product or its quality. Many of the designs are still in the prototyping stages and this move comes as companies look for more sustainable solutions in packaging.

Insight - As individuals are increasingly aware of their consumption habits, the consequences of climate change, and the excess waste accumulated in landfills and oceans, the demand for more sustainable products and packaging soars. Many are interested in eco-conscious solutions that incorporate efficient and familiar materials that are simple to dispose of. When this desire is satisfied, consumers feel more at ease about the products that they purchase.
Workshop Question - Brainstorm alternative materials that can make your packaging better for the environment.
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 37 Examples:
131,249 Total Clicks
Date Range:
Oct 19 — Feb 21
Trending:
V. Hot
Consumer Insight Topics:

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