Category
Autos
Racing Homage
Trend cluster
Category
Autonomous
Public
Designers are debuting autonomous technology to enhance city infrastructure.
3.2
Trend score
Trend
What is the Autonomous Public trend?
Autonomous Public: More companies are paying attention to the implications that autonomous technology can have when implemented outside the automobile industry. Permeating different aspects of city infrastructure, self-directed designs introduce greater accessibility and order to public spaces.
Insight
The consumer insight behind the Autonomous Public trend
A higher quality of life is a continuous expectation of consumers in metropolitan cities and since many individuals recognize the benefits of digital tech and the Internet of Things, citizens demand the implementation of smart technology as a means of alleviating everyday stress. This comes as consumers are more cognizant of the need for accessibility for those with mobility issues, as well as a desire for convenience amid a busy day.
Trend themes
Themes within the Autonomous Public trend
Three behaviours holding the trend together01
Autonomous City Infrastructure
The use of autonomous technology is expanding beyond the automobile industry to improve different aspects of city infrastructure.
02
Accessibility and Convenience
Consumers demand smart technology that provides accessibility for those with mobility issues, as well as convenience amid a busy day.
03
Post-COVID Era Solutions
The COVID-19 pandemic has expedited the use of technology to offer services that support mobility while maintaining social distancing, leading to potential opportunities in various industries.
Industry implications
What the Autonomous Public trend means for industry
Where the trend changes the playbookFor
Smart City Solutions
Companies can explore the implementation of autonomous technology to enhance city infrastructure and provide accessibility and convenience to citizens.
For
Automated Snow Removal
Businesses seeking to streamline snow removal can benefit from the use of self-driving snow removal robots like the SnowBot PRO.
For
Amusement Park and Playground
The autonomous mobile playground concept by Nendo and DeNA offers an innovative solution to outdoor playtime, providing opportunities for the amusement park and playground industry.
For
Airport and Travel
Autonomous drive systems like WHILL's can transform the airport industry by providing assistance to passengers with reduced mobility, with further potential in the travel industry.
For
Green and Sustainable Solutions
The Trombia Free autonomous street sweeper offers an energy-efficient and cost-effective solution to keep roadways clear, presenting opportunities in the sustainable technology industry.
Workshop question
How might your brand utilize autonomous technology?
Trend signals
Trend signals for Autonomous Public
Trend score 3.2 out of 10, from popularity 44%, activity 41%, freshness 10%.
Popularity44%
Activity41%
Freshness10%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Autonomous Public trend
5 featured examples from Feb 24, 2019 to Jun 7, 2021CategoryAutos
Self-Driving Mobile Playgrounds
Nendo Introduces an Interesting Use for Autonomous Vehicles
Toy manufacturers can explore opportunities to develop and produce autonomous mobile playground equipment that offers a unique and interactive playtime.
CategoryEco
Autonomous Boat Bridges
Carlo Ratti's Dynamic Bridge is Made Up of Circling Autonomous Boats
The use of autonomous boats in transportation creates disruptive innovation opportunities in the transportation industry.
CategoryAutos
Self-Driving Snow Removal Robots
The SnowBot PRO Promises Advanced Winter Maintenance Capabilities
The snow removal industry can benefit from autonomous snow removal robots by reducing labor costs and increasing efficiency.
CategoryAutos
Autonomous Airport Navigation
WHILL's Autonomous Drive System Will Be Added to Haneda Airport
The airport transportation industry can benefit from integrating autonomous drive systems to enhance passenger mobility and convenience.
CategoryTech
Eco-Friendly Autonomous Street Sweepers
The Trombia Free is Efficient and Cost-Effective
The use of autonomous street sweepers fits within the smart city technology industry, providing opportunities for companies that offer sustainable and efficient solutions.
