While each unique beverage innovation differs from the other, these March 2018 drink trends emphasize the creative ways in which companies are encouraging individuals to consume its products.
Some beverage companies have undergone unique marketing efforts to encourage consumption, like Grey Goose's french-themed vodka pop-up or the announcement that the Aviation Gin Distillery was purchased by actor Ryan Reynolds. Meanwhile, other companies are letting the beverage's unique flavor profiles speak for itself, like La Marzocco Cafe's juice-infused espresso shot and Woodstar's fruit-based alcoholic drinks.
Innovations are occurring outside of the drink itself as some companies are introducing unique ways of carrying or dispensing a beverage. For example, 'Pinkster on Tap' packages its spirits in ready-to-pour packages, while another company introduced the 'Eco Six-Pack Ring,' which is made from barley and wheat.
Top 100 Drink Trends for March
More Stats +/-
Strawberry Cream Liqueurs
Experiential Colombian Restaurants
Bath Bomb Cocktails
Juice Fermentation Kits
Compostable Beer Packaging
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.