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Low-Calorie Energy Sodas

The New Mtn Dew Kickstart Ultra Original Has No Added Sugar

— February 20, 2018 — Lifestyle
The Mtn Dew Kickstart Ultra Original has been unveiled by the brand as a new drink that will provide consumers with a low-calorie variant for them to enjoy when on the hunt for a lighter drink option.

The drink is infused with 5% juice, vitamins B and C, and a dose of caffeine that is reported to be enough to boost your energy level without feeling too stimulated. The sparkling soda contains just five calories per 16 ounce can and has been placed in juxtaposition to the Mtn Dew Kickstart Original which contains 80 calories.

The Mtn Dew Kickstart Ultra Original drink speaks to the growing popularity of alternative energy food and drinks as consumers seek out ways to maintain an active lifestyle.


Image Credit: FoodBev Media
Trend Themes
1. Low-calorie Alternative Beverages - Opportunity for companies to create and market low-calorie energy drinks with added vitamins and minimal added sugar.
2. Vitamin-infused Refreshments - Innovation opportunity to create other vitamin-infused drinks that appeal to health-conscious consumers.
3. Caffeine-boosted Beverages - Continued growth potential in the market for energy drinks with healthy ingredients and caffeine to boost energy levels without unwanted side effects.
Industry Implications
1. Beverage Manufacturing Industry - Opportunity for beverage manufacturers to create and market new low-calorie and vitamin-infused drinks to appeal to health-conscious consumers.
2. Fitness and Health Industry - Innovation opportunity for companies to integrate healthy ingredients into drinks that cater to active lifestyles and promote wellness.
3. Alternative Beverage Industry - Opportunity for companies to increase revenue and market share by creating and distributing healthy alternative beverages that appeal to health-conscious consumers seeking sugar-free and low-calorie options.
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