To usher in what it calls "a new age of home cocktail drinking," gin brand Burleighs launched its 'Mail a Martini' service last year as a convenient way for consumers to order and enjoy pre-made cocktails. For Valentine's Day this year, the brand is putting a romantic spin on the service with a limited-edition holiday expression.
The Lychee and Rose Martini is described as a "balanced and refreshing" cocktail that is made with the Burleighs Pink Edition gin, a lychee liqueur and Liquour de Rose.
For Valentine's Day this year, the Mail a Martini service makes it easy for consumers to get a taste for the spirit made with delicate botanicals like Japanese cherry blossom, pink grapefruit, hibiscus and rose. Once ordered, the £10 cocktail is delivered to consumers in a conveniently packaged pouch.
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