RAW is a brand that sets itself apart by making freshness a priority and packaging its range of juice in a can.
The beverages from RAW are created through a proprietary process that is said to yield "the freshest juices you’ll ever drink." As well as being appealing to consumers for this reason, the brand also makes unique flavor combinations such as lemon, apple, pineapple and mint.
The beverages are positioned as detoxifying drinks that support the body's natural ability to cleanse itself. As urban environments can put an additional amount of stress on the body's systems, a number of detoxifying beverages are on the rise, promising to help offset dietary and hormone imbalances, as well as the intake of toxins, alcohol, preservatives and more.
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