The Minute Maid Aguas Frescas Beverages Speak to Gen Z
Laura McQuarrie — October 15, 2021 — Lifestyle
References: minutemaid & foodbusinessnews.net
Coca-Cola's Minute Maid brand is planning to introduce a line of canned Aguas Frescas refreshments next year, which promise to appeal to Gen Z's desire for unique flavors and indulgent experiences with a globally inspired twist. The canned juice drinks are set to be launched in hibiscus, mango and strawberry flavors and they're not only full-flavor but also boast half of the calories of competing products.
Unlike some canned drinks, these convenient juice beverages from Minute Maid are designed to be disrupted before opening so they include an icon of a maraca that ties in with the theme of the Mexican-inspired, water-based fruit drinks. All of these Aguas Frescas beverages come in at just 90 calories per 15.5-ounce can.
Unlike some canned drinks, these convenient juice beverages from Minute Maid are designed to be disrupted before opening so they include an icon of a maraca that ties in with the theme of the Mexican-inspired, water-based fruit drinks. All of these Aguas Frescas beverages come in at just 90 calories per 15.5-ounce can.
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