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Post-Protection Care

Consumers turn to comprehensive after-sun regimes

Implications - In addition to sun protection, many consumers are seeking out after-sun care for good measure. These treatments and products not only reverse sun damage; they also serve as luxurious forms of self-care. This progression speaks to the diligence of today's modern consumer in addressing threats, especially when this diligence can double as a form of pampering.

Workshop Question - How can you reimagine one of your products to satisfy a human necessity and superficial desire?

SCORE 2.6

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 50 Examples: 63,952 Total Clicks

Date Range: Nov 15 - Jul 17

Trending: Untested

Consumer Insight Topics: Fashion Lifestyle Health Cosmetics

Featured Examples

Firming After-Sun Creams - This After-Sun Skincare Solution is Enhanced by African Sausage Fruit

SCORE 2.1

Untested 254 Clicks Pub: Jan 13, 16

Firming After-Sun Creams

This After-Sun Skincare Solution is Enhanced by African Sausage Fruit

Shea Terra Organics’ ‘After Sun/ Firming Face & Decollete Masque’ gets all of its powers from a single ingredient—kigelia, which is also known as the sausage fruit. Over time,... [More]

Personalized Sun Protection Plans - This Luxury Spa Treatment Provides Tailored Skin Remedies

SCORE 2.9

Mild 278 Clicks Pub: Jan 12, 16

Personalized Sun Protection Plans

This Luxury Spa Treatment Provides Tailored Skin Remedies

At the One&Only Reethi Rah resort in the Maldives, the Sun Spa Esthederm service pairs guests with a dedicated skin therapist to provide a tailored luxury spa treatment for the time they spend... [More]

Soothing After-Sun Creams - Burt's Bees After Sun Soother is Able to Calm Irritated Skin

SCORE 2.4

Untested 216 Clicks Pub: Jul 6, 17

Soothing After-Sun Creams

Burt's Bees After Sun Soother is Able to Calm Irritated Skin

Burt’s Bees offers an After Sun Soother that works to treat the skin of individuals who tend to burn easily in the sun. The After Sun Soother contains aloe, which is well-known for its... [More]

Tropical Hair Remedies - Lani's Hair Treatment Revitalizes Locks After Sun or Chlorine Damage

SCORE 2.3

Untested 650 Clicks Pub: Nov 23, 15

Tropical Hair Remedies

Lani's Hair Treatment Revitalizes Locks After Sun or Chlorine Damage

Lani’s Tropical Hair Treatment is a natural remedy that is specially designed for beach buffs. While sea salt can result in naturally lightened locks and gorgeous waves, prolonged exposure to... [More]

SCORE 2.4

Untested 183 Clicks Pub: Jul 6, 17

Papaya-Based After Sun Lotions

The Hawaiian Tropic Brand Offers a Lotion for Irritated Skin

While the Hawaiian Tropic brand is best known for the protection its products provide while users are in the sun, the brand also offers after sun care products, with its Silk Hydration After Sun... [More]

Post-Sun Spa Treatments - Sense of Touch's Summer Spa Skin Treatment Soothes with Coconut

SCORE 0.8

Untested 320 Clicks Pub: Jan 12, 16

Post-Sun Spa Treatments

Sense of Touch's Summer Spa Skin Treatment Soothes with Coconut

Knowing that many people want to spend as much time outdoors as possible in the summer, Hong Kong’s Sense of Touch developed a spa skin treatment specifically as a soothing after-sun remedy.... [More]