Aspirational Retail

Consumers gravitate toward curated retail displays

Implications - In a continuation of the store-within-a-store approach, many retailers are offering installations and in-store exhibits that best showcase their products. As more and more consumers seek shopping that's enjoyable, they crave highly curated, borderline artistic forms of retail. This strategy is proving to be successful because not only is it more targeted, and therefore easier to navigate; it also allows consumers to better visualize the product outside of the store and in their own lives.
SCORE 7.7
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114,141 Total Clicks
Feb 17 - Jul 18
This Quarter and Warm
BusinessRetail
Featured Examples
Curated Grocery Stores - Japan's Yaoyasuika Vegetable Store Shares Carefully Selected Produce
SCORE 8.3
This Year and Hot 1,274 Clicks Pub: May 23, 18
Curated Grocery Stores
Japan's Yaoyasuika Vegetable Store Shares Carefully Selected Produce
A second Yaoyasuika vegetable store was recently opened in Japan, with an aim of helping consumers to eat and live well. The store sets itself apart from traditional grocery stores by offering a... [More]
Shoppable Health Hubs - 'Clean Market' Offers a Curated Range of Health Products and Services
SCORE 8.9
This Quarter and V. Hot 1,723 Clicks Pub: Jul 26, 18
Shoppable Health Hubs
'Clean Market' Offers a Curated Range of Health Products and Services
Maintaining total health and wellness requires a multifaceted approach and Clean Market is a new destination in New York City that makes it easy for empowered consumers to support themselves with a... [More]
Ultra-Curated Fashion Stores - 'Reformation' Uses Automation for a Custom Shopping Experience
SCORE 6.1
Warm 1,267 Clicks Pub: Feb 20, 17
Ultra-Curated Fashion Stores
'Reformation' Uses Automation for a Custom Shopping Experience
The clothing brand Reformation recognized that while its sales were increasing, customer experiences in-store were going downhill in terms of quality and as a result, the brand decided to completely... [More]
Glow-Boosting Cosmetic Bars - Becca Cosmetics Launched an In-Store 'Glow Bar' at John Lewis
SCORE 7.1
This Year and Warm 828 Clicks Pub: Jun 14, 18
Glow-Boosting Cosmetic Bars
Becca Cosmetics Launched an In-Store 'Glow Bar' at John Lewis
At the John Lewis Oxford Street store, consumers will soon be able to visit the ‘Glow Bar’ from Becca Cosmetics to enhance their “glow wardrobe” by experiencing the products... [More]
Scaled-Down Department Stores - The New David Jones Store Offers a Curated Selection of Items
SCORE 4.3
Average 879 Clicks Pub: May 30, 17
Scaled-Down Department Stores
The New David Jones Store Offers a Curated Selection of Items
As consumers increasingly eschew sprawling stores in favor of smaller boutiques, the Australian department store brand David Jones has debuted a scaled-down version of its store. Designed to cater... [More]
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