Category
Tech
Delegated Interfaces
Trend cluster
Category
Non-Essential
Intelligence
Non-essential kitchen solutions adopt smart functionalities.
5.1
Trend score
Trend
What is the Non-Essential Intelligence trend?
Non-Essential Intelligence: Brands that offer kitchen tools and devices are adding intelligent capabilities to items that are non-essential, or that typically don't accommodate tech. The high-functionality of these products gives consumers more motivation to purchase.
Insight
The consumer insight behind the Non-Essential Intelligence trend
Consumers value convenience and efficiency both in their personal, as well as in their professional lives. As technology has proven itself to significantly supercharge those two properties, many consumers seek for lifestyle solutions in this sector that will allow them a seamless and stress-free experience. Intrigued by forward-thinking concepts such as the smart home, many opt-in for products that will get them closer to this ideal.
Trend themes
Themes within the Non-Essential Intelligence trend
Three behaviours holding the trend together01
Smart Kitchen Containers
The integration of smart technology into kitchen containers offers consumers a more efficient and convenient way of managing their food inventory.
02
High-Temperature Intelligent Appliances
Consumers are showing interest in small appliances capable of producing restaurant-quality food at home with advanced technology.
03
App-Connected Kitchen Tools
The growing popularity of app-connected kitchen tools such as scales provides consumers with a seamless way to manage their dietary habits and cooking processes.
Industry implications
What the Non-Essential Intelligence trend means for industry
Where the trend changes the playbookFor
Smart Home Technology
The advancement of smart home technology allows for the integration of intelligent kitchen tools that improve efficiency and convenience.
For
Small Kitchen Appliances
As consumer interest in cooking continues to rise, small kitchen appliance manufacturers could benefit from developing devices that offer restaurant-quality outcomes at home.
For
Health and Wellness Industry
App-connected kitchen tools and devices can benefit the health and wellness industry by providing consumers with a way of tracking their dietary habits and managing their food intake.
Workshop question
Conceptualize a smart product, within your brand's area of expertise, that benefits your customer's lifestyle or routine.
Trend signals
Trend signals for Non-Essential Intelligence
Trend score 5.1 out of 10, from popularity 77%, activity 68%, freshness 8%.
Popularity77%
Activity68%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Non-Essential Intelligence trend
5 featured examples from May 17 to Oct 26, 2018CategoryArt & Design
Intelligent Pizza Ovens
The Breville Smart Oven Pizzaiolo Creates Restaurant-Quality Pizzas
Manufacturers of high-end kitchen appliances like the Breville Smart Oven Pizzaiolo are poised for major growth as demand for restaurant-quality cooking tools increases.
CategoryArt & Design
Stock-Measuring Smart Containers
The 'Stok' Canister Reminds You When it's Time to Go Shopping
The Stok canister falls under the consumer electronics industry as a smart home product.
CategoryTech
Vacuum-Sealing Smart Containers
The Silo Storage System Ensures Food Isn't Rotten or Wasted
The kitchenware industry can capitalize on the trend of smart containers by developing innovative products that combine food storage with AI technology.
CategoryArt & Design
Self-Ordering Smart Containers
The WePlenish Java Has Officially Received Amazon Support
Retailers can implement smart container technology to simplify inventory management and increase consumer convenience.
CategoryArt & Design
App-Connected Kitchen Scales
The Etekcity Smart Nutrition Food Scale Tracks Your Intake
FoodTech companies can capitalize on the growing trend of app-connected kitchen gadgets and personalized nutrition tracking, as well as incorporate machine learning and artificial…
