Non-essential kitchen solutions adopt smart functionalities
Trend - Brands that offer kitchen tools and devices are adding intelligent capabilities to items that are non-essential, or that typically don't accommodate tech. The high-functionality of these products gives consumers more motivation to purchase.
Insight - Consumers value convenience and efficiency both in their personal, as well as in their professional lives. As technology has proven itself to significantly supercharge those two properties, many consumers seek for lifestyle solutions in this sector that will allow them a seamless and stress-free experience. Intrigued by forward-thinking concepts such as the smart home, many opt-in for products that will get them closer to this ideal.
Insight - Consumers value convenience and efficiency both in their personal, as well as in their professional lives. As technology has proven itself to significantly supercharge those two properties, many consumers seek for lifestyle solutions in this sector that will allow them a seamless and stress-free experience. Intrigued by forward-thinking concepts such as the smart home, many opt-in for products that will get them closer to this ideal.
Workshop Question - Conceptualize a smart product, within your brand's area of expertise, that benefits your customer's lifestyle or routine.
Trend Themes
1. Smart Kitchen Containers - The integration of smart technology into kitchen containers offers consumers a more efficient and convenient way of managing their food inventory.
2. High-temperature Intelligent Appliances - Consumers are showing interest in small appliances capable of producing restaurant-quality food at home with advanced technology.
3. App-connected Kitchen Tools - The growing popularity of app-connected kitchen tools such as scales provides consumers with a seamless way to manage their dietary habits and cooking processes.
Industry Implications
1. Smart Home Technology - The advancement of smart home technology allows for the integration of intelligent kitchen tools that improve efficiency and convenience.
2. Small Kitchen Appliances - As consumer interest in cooking continues to rise, small kitchen appliance manufacturers could benefit from developing devices that offer restaurant-quality outcomes at home.
3. Health and Wellness Industry - App-connected kitchen tools and devices can benefit the health and wellness industry by providing consumers with a way of tracking their dietary habits and managing their food intake.
5 Featured, 44 Examples:
163,496 Total Clicks
Date Range:
May 18 — Nov 18
Trending:
Warm
Consumer Insight Topics:
