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Dual-Purpose Packaging

Building rapport, brands offer multifunctional packaging for consumer gain

Implications - Going beyond aesthetic appeal, brands are adjusting designs to make packaging more of a help than a hindrance. By offering dual-purpose packaging that enhances a product's function instead of simply encasing it, brands add extra appeal, speaking to a desire for more pragmatic methods of consumer enticement.
5.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
356,147 Total Clicks
Date Range:
Oct 13 — May 14
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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