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Cold Brew Consumption

Cold brew coffees are infused into packaged food products

Implications - The rise of cold brew coffees sold in cafes has led to the inevitable emergence of this beverage being infused food products. Though standard coffee flavors in desserts are common, cold brews' less intense, sweeter flavors make associations with the beverage highly marketable. This shift comes with the consumer preference for products and services that are simultaneously artisanal and accessible.

Workshop Question - How could your brand reflect both accessibility and artisan quality in the products/services it offers?
SCORE 5.4
Popularity
Activity
Freshness
Megatrends
Patterns
29,794 Total Clicks
Mar 17 - May 18
This Year and Average
LifestyleFood
Featured Examples
Non-Dairy Cold Brew Desserts - NadaMoo!'s New Dairy-Free Frozen Dessert Tastes of Cookies & Coffee
SCORE 6.2
This Year and Warm 1,080 Clicks Pub: Mar 1, 18
Non-Dairy Cold Brew Desserts
NadaMoo!'s New Dairy-Free Frozen Dessert Tastes of Cookies & Coffee
Dairy-free frozen dessert brand NadaMoo! recently launched a flavorful new product that tastes of cookies and coffee. The Caramel Cold-Brew & Cookies frozen non-dairy dessert boasts a coffee-... [More]
Cold Brew-Infused Yogurts - Tillamook Collaborated with Stumptown on a Cold Brew Greek Yogurt
SCORE 5.5
This Year and Warm 373 Clicks Pub: May 11, 18
Cold Brew-Infused Yogurts
Tillamook Collaborated with Stumptown on a Cold Brew Greek Yogurt
In partnership with Stumptown Coffee Roasters, Tilamook has unveiled what it calls “the ultimate coffee lover’s yogurt,” which takes the form of a cold brew Greek yogurt. At the... [More]
Cold Brew Chocolate Bars - Trader Joe's Cold Brew Coffee Chocolate Has TJ’s Cold Brew Concentrate
SCORE 5.4
This Year and Warm 343 Clicks Pub: May 11, 18
Cold Brew Chocolate Bars
Trader Joe's Cold Brew Coffee Chocolate Has TJ’s Cold Brew Concentrate
Trader Joe’s has introduced a number of unique chocolate bar products in the past, including ones that taste like birthday cake and even healthy beverages like turmeric lattes—it also... [More]
Cold Brew-Infused Chocolates - These Wild Ophelia Snacks Bring Together Chocolate and Coffee
SCORE 4
Mild 944 Clicks Pub: May 25, 17
Cold Brew-Infused Chocolates
These Wild Ophelia Snacks Bring Together Chocolate and Coffee
Chocolate and coffee are often paired, but Wild Ophelia brings them together in a convenient, easy-to-eat way with its Cold Brew Chocolate Coffee Bites. Inside of either a milk or dark chocolate... [More]
Beverage-Infused Snack Bars - These Gluten-Free Snacks from Pamela's Products Include Coffee and Tea
SCORE 3
Mild 472 Clicks Pub: Mar 16, 17
Beverage-Infused Snack Bars
These Gluten-Free Snacks from Pamela's Products Include Coffee and Tea
Cold Brew Chocolate, Espresso Myself and Salted Caramel Latte are not the names of drinks from Pamela’s Products, but gluten-free snack bars that are made with infusions of coffee and tea.... [More]
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