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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,612 more

Cold Brew Consumption

Cold brew coffees are infused into packaged food products

Implications - The rise of cold brew coffees sold in cafes has led to the inevitable emergence of this beverage being infused food products. Though standard coffee flavors in desserts are common, cold brews' less intense, sweeter flavors make associations with the beverage highly marketable. This shift comes with the consumer preference for products and services that are simultaneously artisanal and accessible.
Workshop Question - How could your brand reflect both accessibility and artisan quality in the products/services it offers?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
38,652 Total Clicks
Date Range:
Mar 17 — May 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

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