Resources for part-time workers fulfill gaps brought on by the gig economy
Implications - In response to the tendency for businesses to hire short-time workers and independent contractors, the opportunity to deliver resources such as legal services and benefits packages for these workers has arisen. The appearance of these resources speaks to the increased opportunity for companies to respond to shifting norms in the way people work. This particularly benefits Millennial employees, who crave new experiences and opportunities within their professional lives, but still require some of the securities that a full-time job would afford.
Workshop Question - How is your industry responding to shifting norms in the way people work?
Trend Themes
1. Rising Gig Economy - As businesses continue to hire short-term workers and independent contractors, resource delivery platforms that cater to gig workers are expected to gain more traction in the marketplace.
2. Job Tracking Tools - The need for job tracking tools that are specially designed to help freelancers simplify daily task management is expected to increase with the rise in demand of gig economy work.
3. Customized Benefits Packages - The trend of companies taking up freelance workers and contractors is expected to lead to an increase in innovative customized benefit packages geared towards the needs of freelancers.
Industry Implications
1. Insurance - The gig economy demands specialized insurance services for short-term workers and many startups are taking up the challenge with pay-to-work insurance such as Zego.
2. Finance - Freelancers need specialized finance management tools and apps such as Tycoon to manage their invoicing, taxes and payments in order to maintain their bottom line.
3. Legal Services - Freelance workers in need of legal services can take advantage of Freelancers Union App which offers a curated selection of lawyers who specialize in offering legal aid to freelance workers.
5 Featured, 42 Examples:
33,588 Total Clicks
Date Range:
Jul 17 — May 19
Trending:
Mild
Consumer Insight Topics:
