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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,427 more

Accent Authenticity

The consumer prioritization of transparency manifests itself in luxury wares

Implications - Luxury labels are creating translucent clothing and accessories that speak to the push for transparency in regards to both public and private aspects of consumer life. This literal manifestation of the mistrust of large institutions speaks to the role of the fashion world in offering reflexive commentary on the state of the political climate, while also alluding to the culture of "oversharing" associated with social media usage, a form of personal transparency.
Workshop Question - How can your product design subtly reflect contemporary consumer values in a symbolic way?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 47 Examples:
97,354 Total Clicks
Date Range:
Mar 18 — May 18
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Translucent Designer Sneakers
Translucent Designer Sneakers
Virgil Abloh Collaborates with Converse on a Clean Silhouette
Since the almost unparalleled popularity of OFF-WHITE as a fashion label, his naming as the Artistic Director for Louis Vuitton, as well as his commemoration as part of ‘THE TEN,’ there... MORE
Bespoke PVC Outerwear
Bespoke PVC Outerwear
This Brashy Studios Crystalline Jacket is Vibrant and Made-to-Order
The Brashy Studios ‘Crystalline’ range is a collection of transparent apparel and includes statement pieces like see-through trousers, skirts, and outerwear like this plastic take on the... MORE
Luxurious Transparent Watches
Luxurious Transparent Watches
Bell & Ross Elevates the BR-X1 Watch To Celebrate Baselworld Launch
Bell & Ross celebrate the launch of Baselworld today with an updated version of the BR-X1 timepiece. The Chronograph Tourbillion Sapphire timepiece is constructed from five blocks of sapphire,... MORE
Designer PVC Totes
Designer PVC Totes
Prada's PVC Tote is Both Sleek and Stylish
Prada’s PVC tote has just been released, offering consumers a unique alternative to more traditional purses. Transparent fashions have been a popular concept this season with both high-end and... MORE
Luxe PVC Backpacks
Luxe PVC Backpacks
MM6 Maison Margiela's New Transparent Bag Is Durable Yet Stylish
Luxury designer MM6 Maison Margiela released a new PVC Backpack, crafted from high-quality materials to provide a chic see-through product that is durable and strong. Following the popular... MORE
Translucent Designer Shopping Totes
Translucent Designer Shopping Totes
This Raf Simons PVC Bag is an Exclusive Design for Voo Berlin
This Raf Simons PVC shopping tote is an exclusive design for high-end retailer Voo Berlin. The collaborative statement accessory boasts a transparent plastic design that is accented with the designer&... MORE

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