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Grocery stores feature ripeness-indicators to encourage shrewd shoppers
Implications - As health-conscious consumers veer away from the frozen food isles towards fresh produce, we’re seeing a surge in the desire to be educated on best uses for getting the most out of fresh fruits and vegetables. From solutions that educate shoppers on ripeness to innovations for keeping fruit fresher for longer, grocers are making fresh produce more accessible for everyday consumers, acknowledging spending trends towards investing in personal health as well as high quality products. [More]
SCORE 7.3
Popularity
Activity
Freshness
Megatrends
Patterns
105,834 Total Clicks
Dec 16 - Aug 17
This Month and Warm
Children are empowered to be co-creators of their own experiences
Implications - With their penchant for self-taught skills and digital prowess, kids are savvier than ever, empowering them to take center stage at their own festivals and events where they can gain new knowledge and show off their creativity. Modern parents increasingly want their children to have an entrepreneurial mindset from a young age, resulting in a huge shift from play-focused family activities towards educational and empowering activities that encourage personal growth. [More]
SCORE 4.9
Popularity
Activity
Freshness
Megatrends
Patterns
21,041 Total Clicks
Aug 16 - Jul 17
This Quarter and Untested
Brands are taking a no-frills approach to product pricing
Implications - While premium price points often convey a sense of status to consumers, in-the-know shoppers are being drawn towards no-nonsense brands that promote top-of-the-line quality at ultra-affordable pricing. Keeping packaging and extras to a minimum, brands are realizing the value of offering high quality products that compete with the biggest name brands while staying accessible to the masses, strengthening their reputation among consumers as being authentic and honest. [More]
SCORE 7.2
Popularity
Activity
Freshness
Megatrends
Patterns
28,464 Total Clicks
Dec 16 - Jul 17
This Quarter and Warm
Small brands leverage simplistic branding as a marker of authenticity
Implications - Playing to their strength as a small business rather than trying to hide it, entrepreneurial startups are utilizing minimalist retro packaging designs. Through simplistic branding without any fuss, newer companies are sending an authentic-looking message that resonates particularly well with younger demographics who tend to mistrust bigger name brands. [More]
SCORE 6.9
Popularity
Activity
Freshness
Megatrends
Patterns
29,450 Total Clicks
Nov 16 - Jul 17
This Quarter and Warm
The 6 Patterns of Opportunity & Top 18 Megatrends
Exercise equipment is evolving to be more predictive and data-driven
Implications - With data technology already playing a huge role in the fitness industry, we’re starting to see the integration of increasingly cutting-edge technologies that are predicating future health and wellness lifestyle trends. From complete connectivity to intelligent accessories, exercise equipment is evolving to be more motivating, more intuitive and deliver even more data tracking. The merging of technology with health and wellness is a natural next step in consumers curating a customized lifestyle regimen that suits their specific physiology. [More]
SCORE 8
Popularity
Activity
Freshness
Megatrends
Patterns
78,172 Total Clicks
Oct 16 - Jul 17
This Quarter and Warm
BusinessLifestyleHealthNew Ventures
Fitness trends are nichefying to offer variety to aspirational consumers
Implications - Looking to ease their way into the fitness craze, many consumers are looking for more accessible workout classes that promise physical benefits with a side of fun. Through niche exercises that are more interest-based, consumers -- from those that would never dream of entering a gym to those who find regular fitness classes too repetitive -- are finding a happy medium that suits their particular lifestyle and interests. [More]
SCORE 6.7
Popularity
Activity
Freshness
Megatrends
Patterns
123,943 Total Clicks
Apr 16 - Jul 17
This Quarter and Average
BusinessLifestyleHealthNew Ventures
Cafes and hotels cater to the modern consumer’s realistic lifestyle habits
Implications - Productivity guilt is slowly giving way to more intuitive relaxation methods that offer the freedom for consumers to be themselves and feel at home. With free time becoming an increasingly precious commodity and personal wellness gaining precedence in consumers' minds, modern consumers are faced with the consistent struggle of trying to make time to do what they love best – lounging. [More]
SCORE 8.8
Popularity
Activity
Freshness
Megatrends
Patterns
87,643 Total Clicks
Oct 16 - Jul 17
This Quarter and V. Hot
BusinessLifestyleNew Ventures
Trend Hunter Services
Consumers increasingly look for a helping hand through on-demand apps
Implications - Already used to looking at their phones when they need to look something up, the next step for consumers is looking to their phones for help in real life situations, from styling advice to pet healthcare. On-demand services are gaining ground in the app world, allowing small businesses to connect with a vast network of consumers seeking their specific services, demonstrating the increasing amount of trust consumers have for the on-demand business model. [More]
SCORE 6.2
Popularity
Activity
Freshness
Megatrends
Patterns
34,337 Total Clicks
Oct 16 - Jun 17
This Quarter and Mild
TechMobileBusinessNew Ventures
On-demand services run errands for busy consumers
Implications - For consumers who are either too busy or otherwise inconvenienced every time they need to run an errand, there are a multitude of on-demand apps sprouting up to fulfill these niche needs. Saving consumers time, energy and even worry about potentially forgetting something, instant deliveries and services mean consumers don’t have to run out on their lunch breaks to get their laundry done or make a special trip for gas or milk. In a culture where the phrase "there's an app for that" increasingly rings true, instant gratification and hyper-convenience reign supreme. [More]
SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
36,179 Total Clicks
Jan 16 - Jun 17
This Quarter and Warm
Consumer desires become instantly attainable through on-demand services
Implications - Attaining the celebrity lifestyle is becoming easier than ever with on-demand apps that can conjure up personal yoga classes, yachts and other VIP experiences within moments. This instant gratification gives consumers a chance to realize their every whim without actually having the budget to own the items or have the services on call, democratizing the lifestyle of luxury. [More]
SCORE 6.8
Popularity
Activity
Freshness
Megatrends
Patterns
102,185 Total Clicks
Feb 16 - Jun 17
This Quarter and Average