Over the last year or so, cold brew coffee has come into the spotlight as the must-try coffee product—and now, 'Café Bars' are being launched as a new frozen treat to appeal to both those who love coffee and popsicles.
The Café Bar from American Cold Brew features a blend of CoolBrew coffee and New Orleans Ice Cream, and are offered in tantalizing flavors like Caramel and Hazelnut. In terms of the look, shape and taste of the products, they feature a creamy ice cream center that's encased in frozen cold brew coffee, which is said to provide a caffeinated kick.
Cold brewing coffee is a process that involves steeping ground coffee for a long period of time, which helps to minimize acidity and also bring out the rich natural flavors of a coffee.
Key Themes Behind This Trend
- Cold Brew Coffee
- Opportunity for creating innovative cold brew coffee products, such as frozen treats.
- Café Bar
- Opportunity to develop and market unique café bars that combine ice cream and cold brew coffee.
- Caffeinated Treats
- Opportunity to create enticing treats that provide a caffeinated kick, appealing to coffee lovers.
Where This Applies
- Food & Beverage
- The Food & Beverage industry can explore the creation of innovative cold brew coffee products.
- Desserts
- Opportunity for the Dessert industry to expand their product range with café bars.
- Frozen Treats
- Frozen treat companies can develop new products that combine ice cream and coffee, appealing to both coffee and dessert lovers.
