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Top 100 Packaging Ideas in July

From Chinese Folktale Teas to Chromatic Sauce Jars

— July 31, 2016 — Marketing
From Chinese folktale teas to chromatic sauce jars, the July 2016 packaging trends reveal an emphasis on both regional elements and natural ingredients. Both of these attributes speak to changing consumers preferences for products that are local and all-natural.

As the July 2016 packaging trends demonstrate, regional branding can be key to helping a product stand out in different markets. This can mean tapping into cultural elements or using imagery that is specific to the country or region in which the product is being sold. Some examples of regional packaging include landscape snack packaging, Chinese folktale tea packaging and Latin imagery sangria packaging.

Beyond emphasizing regional attributes, many brands are also drawing attention to the use of healthy and natural ingredients. Whether it is food products or cosmetics, companies are eager to showcase the real ingredients they are using in an effort to appeal to health-conscious consumers. Some examples of this approach to packaging include pictograph food labels, chromatic sauce jars and illustrated mineral water branding.
6.9
Score
Popularity
Activity
Freshness
99
Latin Imagery Sangria Packaging
Latin Imagery Sangria Packaging
The Diabla Red Sangria is Emblazoned with Cultural Imagery
<
98
Gilded 3D Laundry Packaging
Gilded 3D Laundry Packaging
Comfort Intense Utilizes Gold Particles for a Dimensional Effect
<
97
Ornate Wine Branding
Ornate Wine Branding
The Èr Chinese Bespoke Wine Brand Identity Embodies Opulence
<
96
Regional Beverage Branding
Regional Beverage Branding
Nongfu's Spring Water Packaging is Inspired by Nature
<
95
Juice Bottle Invitations
Juice Bottle Invitations
This Unique Invite for the Press Announces Budapest's Renewed City Park
<
94
Upscale Oceanic Beer Branding
Upscale Oceanic Beer Branding
The Kelpie Brewery Bottled Beer Draws Inspiration from the Sea
<
93
High-Fashion Fruit Boxes
High-Fashion Fruit Boxes
This Produce Packaging for 'GINETA' Takes Cues from Animal Fur
<
92
Topographic Wine Labels
Topographic Wine Labels
Taihing Valley's Brand Identity References Chinese Landscapes
<
91
Stamped Beverage Branding
Stamped Beverage Branding
BAIMEISHENG's Yam Beverage Packaging Features Bold Typography
<
90
Compact Ginger Beer Packaging
Compact Ginger Beer Packaging
The New Crabbie's Alcoholic Ginger Beer Cans are Millennial-Focused
<
89
Fantastical Frozen Treats
Fantastical Frozen Treats
Chapman's Ice Cream for Kids Introduces the Magical Land of 'Chapmania'
<
88
Community-Oriented Mezcal Packaging
Community-Oriented Mezcal Packaging
'Mil nombres' Uses a Clear Glass Bottle with Minimal Labeling
<
87
Geometrical Honey Water Branding
Geometrical Honey Water Branding
The New Just Bee Honey Water Packaging is Sweet and Recyclable
<
86
Picnic Cooler Packages
Picnic Cooler Packages
This Sangria Lolea Box Design Works as a Portable Ice Bucket
<
85
Remixed Cultural Packaging
Remixed Cultural Packaging
The Souvenirs Street Brand Identity Blends Animated and Vintage Art
<
84
Tropical Craft Beers
Tropical Craft Beers
Cans from the Maui Brewing Company Embrace Island Beer Branding
<
83
Anti-Additive Packaged Foods
Anti-Additive Packaged Foods
Panera at Home Products will Now Comply with the Brand's 'No No List'
<
82
Eco-Friendly Seafood Packaging
Eco-Friendly Seafood Packaging
The Ardagh Group Seafood Can is a Mere 0.17mm in Thickness
<
81
Promotional Donut Tubes
Promotional Donut Tubes
These Donuts are Contained in an Irresistable Packaging Tube Format
<
80
Ultra-Organic Packaged Meats
Ultra-Organic Packaged Meats
The Foster Farms Organic Chicken is Antibiotic-Free and Much More
<
79
Celebratory Dessert Packaging
Celebratory Dessert Packaging
These TRT Health Moon Cake Boxes Feature Symbols of Luck and Fortune
<
78
Medicinal-Like Juice Labels
Medicinal-Like Juice Labels
Raw Fairies Offers Londoners One of the Purest Juice Cleanses
<
77
Upside-Down Drink Cans
Upside-Down Drink Cans
Orangina's 'Upside-Down Can' Forces Consumers to Shake the Pulp Inside
<
76
Vibrant Beer Branding
Vibrant Beer Branding
The Prime Authentic Premium Beers Packaging is Millennial-Focused
<
75
Natural Iced Dessert Packaging
Natural Iced Dessert Packaging
The Ju-Ice Ice Cream Fruit Sorbet Blends Unexpected Ingredients
<
74
Ceremonial Green Tea Sets
Ceremonial Green Tea Sets
House of Matcha Puts a Modern Twist on Traditional Japanese Tea Ritual
<
73
Taoist Wine Branding
Taoist Wine Branding
Guizhou Hua Dan Winery's Healthy Wine Promotes Longevity and Balance
<
72
Illustrated Artisan Chocolate Branding
Illustrated Artisan Chocolate Branding
These Ethical Chocolates Feature Playful Packaging
<
71
Seasonal Tiered Pizza Boxes
Seasonal Tiered Pizza Boxes
Pizza Hut Recently Debuted a Summer Edition of Its Triple Treat Box
<
70
Hygiene-Focused Egg Packaging
Hygiene-Focused Egg Packaging
This Egg Package Design Features Bubbled Windows to See the Product
<
69
Feathered Ingredient Tea Packaging
Feathered Ingredient Tea Packaging
The Higher Living Organic Tea Packaging Plays with Ingredients
<
68
Narrative Condiment Packaging
Narrative Condiment Packaging
The Hui Shang Spice and Sauce Packaging Spotlights Fresh Ingredients
<
67
Ethereal Asian Rice Branding
Ethereal Asian Rice Branding
The xiaotuanyuan Rice Packaging Features Hand-Drawn Artistry
<
66
Landscape Snack Packaging
Landscape Snack Packaging
The Sincere Co. Nougat Special Edition Packaging is Friendly
<
65
Low-Cost Eco Cup Packaging
Low-Cost Eco Cup Packaging
The Bevel Cup Packaging Encapsulates the Angles of the Product
<
64
Rustic Tea Branding
Rustic Tea Branding
Dear Tea's Packaging Fuses Vintage and Contemporary Elements Seamlessly
<
63
Museum-Worthy Chocolates
Museum-Worthy Chocolates
This Colorful Chocolate Packaging is Inspired by the City It Came from
<
62
Ethical Meat Snack Branding
Ethical Meat Snack Branding
Simply Snackin's Grass-Fed Beef Snacks Promote Sustainability
<
61
Vibrant Natural Fruit Products
Vibrant Natural Fruit Products
Le Fruit Enjoys a Rebrand Focusing on Local Preservative-Free Angle
<
60
Numerical Tea Branding
Numerical Tea Branding
The Jaf Tea Packaging Marries Stylistic Text With Bold Numbers
<
59
Monochromatic Juice Branding
Monochromatic Juice Branding
These Sparkling Juices are the Perfect Summer Drink
<
58
Meaty Landscape Branding
Meaty Landscape Branding
The Design of Krasnogorie's Packaging Has a Double Meaning
<
57
Elegant Fruit Enzyme Packaging
Elegant Fruit Enzyme Packaging
This Compound Fruit Enzyme Packaging is Inspired by Nature
<
56
Floral Bottle Branding
Floral Bottle Branding
This YILI Mineral Water Packaging is Inspired by Guangdong Botany
<
55
Rustic Meat Snack Packaging
Rustic Meat Snack Packaging
The Tillamook Country Smoker Jerky and Meat Sticks are High-Quality
<
54
Topographical Skincare Packaging
Topographical Skincare Packaging
The Nividiskin French Cosmetics Branding Focuses on Geography
<
53
Ornate Cutlery Packaging
Ornate Cutlery Packaging
Luk Yik Lee's Handmade Cutlery Features Decorative and Functional Boxes
<
52
Feminine Wine Labels
Feminine Wine Labels
From Wine's Brand Indentity Features Fairytale-Themed Mascots
<
51
Handheld Ice Cream Blocks
Handheld Ice Cream Blocks
These Portable Ice Cream Treats Come in a Rectangular Bar Format
<
50
Understated Album Packaging
Understated Album Packaging
Trilingua Design's CD Packaging Embodies a Minimalist Design Style
<
49
Social Media Coffee Sleeves
Social Media Coffee Sleeves
These Starbucks Sleeves Linked to the Seahawks Snapchat Channel
<
48
Premium Olive Oil Branding
Premium Olive Oil Branding
Alkimia Boasts a Modern and Luxurious Packaging Design
<
47
Symbolic Remedy Packaging
Symbolic Remedy Packaging
Shen Fu Ren's Ginseng Products Feature a Minimalist Brand Identity
<
46
Chromatic Sauce Jars
Chromatic Sauce Jars
These Sauces by SAUCEBAY Add Unique Flavors to Dishes
<
45
Upscale Fruit Cider Branding
Upscale Fruit Cider Branding
The New Stella Artois Cidre Packaging is Artistically Fresh
<
44
Transparent Sustainability Branding
Transparent Sustainability Branding
This Company Clearly Defines its Sustainable Policies
<
43
Wrapped Oil Bottle Packaging
Wrapped Oil Bottle Packaging
The Rivōs Olive Oil Packaging Delights with a Present-Like Design
<
42
Animal Personality Packaging
Animal Personality Packaging
The 'Meelk' Whole Goat Milk Packaging is Inspired by a Goat's Call
<
41
Old World Rice Packaging
Old World Rice Packaging
Qian`s Gift Organic Rice is Sold in Hand-Stamped Paper Bags
<
40
Floating Fruit Beverage Packaging
Floating Fruit Beverage Packaging
The Packaging for COOTA Cider Conveys a Clean and Fresh Feeling
<
39
Artisanal Snack Packaging
Artisanal Snack Packaging
The Peter's Yard Crispbread Biscuit Crackers are for Cheese Aficionados
<
38
Character-Themed Wine Branding
Character-Themed Wine Branding
This Chinese Wine Packaging Features an Illustrated Baby Pig Mascot
<
37
Newspaper-Wrapped Fish Packaging
Newspaper-Wrapped Fish Packaging
The Metro 'Daily Catch' Packaging Updates an Old Packaging Style
<
36
Artisanal Porridge Packaging
Artisanal Porridge Packaging
The Hubbards Creamy Porridge Hot Cereals Branding is Rustic
<
35
Exotic Pie Packaging
Exotic Pie Packaging
The 7th Store Pineapple Pie Branding Features Tropical Fruit Imagery
<
34
Dairy-Themed Tea Branding
Dairy-Themed Tea Branding
The Assam Milk Tea Packaging Features Adorable Cow Mascots
<
33
See-Through Sandwich Packaging
See-Through Sandwich Packaging
'Munch' Prepared Sandwiches will Be in Airports and Stations
<
32
Personified Fruit Packaging
Personified Fruit Packaging
The Four Seasons Fruit Packaging Concept Features Playful Characters
<
31
Food Chain Seafood Packaging
Food Chain Seafood Packaging
The Black Bear Smoked Seafood Packaging Correlates to Nature
<
30
Warrior-Inspired Snack Branding
Warrior-Inspired Snack Branding
The Packaging for Qi Yuan Foods is Inspired by the Qi Dynasty
<
29
Abstract Vodka Packaging
Abstract Vodka Packaging
Absolut Vodka is Coming Out With a New Line of Fruity Flavors
<
28
Minimalistic Oral Care Packaging
Minimalistic Oral Care Packaging
The New Crest Oral Care Products Branding is Bright and Crisp
<
27
Pictograph Food Labels
Pictograph Food Labels
Collin's Butchers' Brand Identity is Modeled After Visual Charts
<
26
Decadent Coffee Branding
Decadent Coffee Branding
This Monochromatic Packaging Was Inspired by The Roasting Process
<
25
Illustrated Mineral Water Branding
Illustrated Mineral Water Branding
Nongfu Spring Mineral Water Features Fairytale-Themed Labels
<
24
Ornate Wine Bottle Branding
Ornate Wine Bottle Branding
The New King Blue Packaging is Both Artistic and Elegant
<
23
Personified Milkshake Cups
Personified Milkshake Cups
These Quirky Milkshake Cups Play Up a Drink's Color
<
22
Leafy Nut Packaging
Leafy Nut Packaging
'All Nuts!' Brings Together Nuts from All Around the World
<
21
Pharmaceutical Supplement Branding
Pharmaceutical Supplement Branding
The Future Food LAB NOSH Packaging and Branding is Futuristic
<
20
Vibrant Stationary Packaging
Vibrant Stationary Packaging
Yueran Notebook's Brand Identity is Colorfully Eye-Catching
<
19
Ice Pack-Shaped Bottles
Ice Pack-Shaped Bottles
The Jägermeister 'Coolpack' Helps Consumers Drink from a Chilled Bottle
<
18
Collaged Skincare Branding
Collaged Skincare Branding
The Fervi Face Mask Packaging Concept References Natural Ingredients
<
17
Temperature-Regulating Beer Boxes
Temperature-Regulating Beer Boxes
The New Sol Packaging Doubles as an Insulated Cooler
<
16
Intergalactic Mooncake Packaging
Intergalactic Mooncake Packaging
This Gift Set Turns a Sweet Chinese Treat into a Work of Art
<
15
Sophisticated Lifestyle Branding
Sophisticated Lifestyle Branding
The Wang & Lynch Brand Identity Portrays Classic Elegance
<
14
Understated Pastry Branding
Understated Pastry Branding
The Time Cake Packaging Concept Embodies Subtle Elegance
<
13
Cartoonish Pizza Boxes
Cartoonish Pizza Boxes
This Pizza Box Design Shows Off an Animated Korean Mascot
<
12
Fresh Frozen Food Packaging
Fresh Frozen Food Packaging
Jam&Co Design Creates a Clean and Healthy Brand Identity for Ingham
<
11
Protein Yogurt Packaging
Protein Yogurt Packaging
The Longevity Diet Foods Healthy Dairy Products Support Active Lifestyles
<
10
Musically Enhanced Wines
Musically Enhanced Wines
A Georgian Wine Brand Uses Music in Its Wine-Making Process
<
9
Tattoo Service Branding
Tattoo Service Branding
This Brand Identity Promotes a Lasering Tattoo Removal Service
<
8
Watercolor Candy Packaging
Watercolor Candy Packaging
Miji Lee's Chocolate Wrappers Resemble Painted Art Pieces
<
7
Chinese Folktale Tea Packaging
Chinese Folktale Tea Packaging
The Zhu Ge Tea Leaves Packaging is Inspired by Folklore
<
6
Leak-Proof Paper Packaging
Leak-Proof Paper Packaging
The Bosch x BillerudKorsnäs Sealed Paper Packaging is Revolutionary
<
5
Stark Design Studio Branding
Stark Design Studio Branding
Ori Studio's Visual Identity is Displayed in a Monochromatic Palette
<
4
Understated Fashion Branding
Understated Fashion Branding
Twice Fashion's Brand Identity and Packaging Embodies Femininity
<
3
Stylish Canned Goods
Stylish Canned Goods
The Black Bear Packaging is a Huge Departure from Similar Brand Designs
<
2
Cartoon-Themed Dessert Branding
Cartoon-Themed Dessert Branding
The Disney Moon Cake Packaging Fuses Fun and Sophisticated Accents
<
1
Modular Egg Packaging
Modular Egg Packaging
The Sunrise Valley Egg Packing Uses Recyclable Paper and is Customizable
<