The clear glass bottle design used by 'Mil nombres' for bottling mezcal is intended to provide brands with a way to help make the produce accessible for all.
Regulations have been put in place for the production of mezcal, which has subsequently affected the business and distilling for many families and small operations. As such, the 'Mil nombres' clear glass bottle design was created by the Bienal Comunicación creative agency as a way for different brands to use the same packaging.
A clear label adorns the exterior of the 'Mil nombres' bottle and enables producers to write the product details including the volume of alcohol, where it was harvested and bottled, and more. It helps to decentralize the production of mezcal and help independent entities maintain their craft.