By the end of 2016, Panera at Home products from the Panera Bread Co. will no longer feature any ingredients that are on the brand's 'No No List.'
Originally an initiative to make the brand's fresh products more applicable, the shift to remove the ingredients from the Panera at Home products marks the brand's response to the clean eating movement.
The Panera at Home products will feature no artificial sweeteners, artificial flavors, additives, artificial preservatives and even colors from artificial sources.
Speaking on the shift to remove the 'No No List' ingredients from the Panera at Home products, Director of Wellness and Food Policy at Panera Breads Sara Burnett said, "Much of the work that we’ve done to simplify recipes in our bakery-cafes has set a standard for Panera at Home products... Where necessary, we’ve relied on natural preservatives -- such as rosemary extract -- to do the job.
Anti-Additive Packaged Foods
More Stats +/-
Meal-Sized Snack Foods
Meaty Landscape Branding
Vegan Tuna Cans
Simplified Ingredient Labels
Antibiotic-Free Meat Branding
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.