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Top 100 Commercials Trends in 2021

From Musical Grooming Ads to Relatable Video Call Ads

— December 31, 2021 — Marketing
The top 2021 commercials were created to humor, inspire and uplift during unprecedented times, and they span a range of industries from food and finance to jewelry and technology. Some standout 2021 commercials included Fumble by Apple and Bud Light's Last Year’s Lemons.

To relate to consumers stuck at home in the midst of the pandemic, brands created and filmed entire ad campaigns at home, many of which featured relatable struggles, such as everyday technology issues and the complexities of video conferencing. Once the world started to open up again, brands inspired hope, comfort and confidence with commercials to help people ease back into the "new normal."

For more innovative commercials and a look at the future of marketing, check out Trend Hunter's 2022 Trend Report.
7.4
Score
Popularity
Activity
Freshness
99
Inspiring Musician Beer Ads
Inspiring Musician Beer Ads
The Stella Artois 'Heartbeat Billionaire' Ad Stars Lenny Kravitz
<
98
Mindful Pocket Monster Handicrafts
Mindful Pocket Monster Handicrafts
The Pokémon Handicrafts are Made Using Natural Materials
<
97
Vaccine-Supporting Beer Campaigns
Vaccine-Supporting Beer Campaigns
No Budweiser's Super Bowl Ad Will Be Run This Year
<
96
Inspiring Belief Ads
Inspiring Belief Ads
Believe You Will from Guaranteed Rate Leveraged Athletes' Success Stories
<
95
Hiking Trail Restoration Ads
Hiking Trail Restoration Ads
Nature Valley's Ad Cements Its Commitment to Restoring 10,000 Miles
<
94
Diabetes Awareness Ads
Diabetes Awareness Ads
Nick Jonas Details His Experience with Dexcom Glucose Monitoring Service
<
93
Freeloading Tax Ads
Freeloading Tax Ads
TurboTax's Freeloader Ad Promotes Its Services Using a Relatable Scenario
<
92
Memory Lane Delivery Ads
Memory Lane Delivery Ads
This McDelivery Ad Takes a Funny Trip Down Memory Lane
<
91
Uplifting Post-Pandemic Ads
Uplifting Post-Pandemic Ads
Noonthehighstreet Debuted 'Extraordinary Awaits' Commercial
<
90
Empowering Feminist Political Ads
Empowering Feminist Political Ads
'Today We Rise' Records the Reactions to VP Kamala Harris
<
89
Home-Fixing Ad Campaigns
Home-Fixing Ad Campaigns
Lowe's Will Fix Front Line Workers' Homes for Its #HomeForaHome Campaign
<
88
Star-Studded Football Ad Trailers
Star-Studded Football Ad Trailers
State Farm's Super Bowl Ad Will Star Mystery Guests
<
87
Football-Themed Ad Campaigns
Football-Themed Ad Campaigns
Frito-Lay is Running Three Super Bowl Ads with Former NFL Players
<
86
Fairytale-Like Insurance Ads
Fairytale-Like Insurance Ads
Beagle Street's Insurance for Life Campaign Takes a Lighter Approach
<
85
Inspiring Job Seeking Ads
Inspiring Job Seeking Ads
Indeed's Super Bowl Ad Aims to Address the Unemployment Rates
<
84
Film Spoofing Food Ads
Film Spoofing Food Ads
Uber Eats' Eat Local Advertisement Reunited the Wayne's World Duo
<
83
Half-Screen Scotch Ads
Half-Screen Scotch Ads
Ballantine's Films Promote Lower-Alcohol Scotch with Less Screen Space
<
82
Relatable Video Call Ads
Relatable Video Call Ads
Kellogg's Spain Depicts a Familiar Pandemic Experience
<
81
2000s-Inspired Fashion Lines
2000s-Inspired Fashion Lines
Christian Cowan and razr Joined to Launch 'A Fashion Thing'
<
80
Puppet-Starring Delivery Service Ads
Puppet-Starring Delivery Service Ads
The DoorDash Super Bowl Spot Features Sesame Street Muppets
<
79
Heartfelt Bandage Notes Ads
Heartfelt Bandage Notes Ads
The Cheering Bandage Campaign Thanks Front Line Workers
<
78
Mysterious Snacking Ads
Mysterious Snacking Ads
Cheetos is Introducing Crunch Pop Mix with a Super Bowl Ad Spot
<
77
Love-Filled Jewelry Ads
Love-Filled Jewelry Ads
Little Acts of Love from Pandora Tapped Real Couples
<
76
Monstrous Snack Ads
Monstrous Snack Ads
McCoy's 'The Beast' Campaign Nods to Being 'Hangry'
<
75
Game-Based Tourism Campaigns
Game-Based Tourism Campaigns
Tourism Ireland Used the Wrath of the Druids DLC for its PR Campaign
<
74
Mystery Guest Chip Ads
Mystery Guest Chip Ads
The New Doritos 3D Crunch Ad Will Spotlight a Secret Celebrity Guest
<
73
Political Parody Ads
Political Parody Ads
Fiverr's Super Bowl Ad Was Set at Four Seasons Total Landscaping
<
72
Meatless Nugget Commercials
Meatless Nugget Commercials
A&W Fed Its New New Meat-Free Nuggets to Carnivorous Plants
<
71
Sustainable Food System Ads
Sustainable Food System Ads
The Chipotle Super Bowl Ad Speaks to Its Food with Integrity Standards
<
70
Aggressive Lemon Beer Ads
Aggressive Lemon Beer Ads
'Last Year's Lemons' Promotes the New Bud Lite Seltzer
<
69
Stubborn Dog Ad Spots
Stubborn Dog Ad Spots
Purely Inspired's Do What Makes You Feel Good Ad is Relatable
<
68
Frozen Meal Giveaways
Frozen Meal Giveaways
CRAVE Commiserates with People in Lockdown Who've Encountered Frozen Screens
<
67
Reassuring Vaccine Ad Spots
Reassuring Vaccine Ad Spots
These Heartfelt Clips Remind Consumers That the Vaccine is Hope
<
66
Drink-Sponsored Football Events
Drink-Sponsored Football Events
Pepsi's 2021 Super Bowl Ad Will Kickoff the Halftime Show
<
65
Horned Villain Cereals
Horned Villain Cereals
The Limited-Edition Loki Charms Cereal Replaces a Mischievous Mascot
<
64
Actor-Starring Alcohol-Free Ads
Actor-Starring Alcohol-Free Ads
Mads Mikkelsen Stars in the Latest Ad Spot Promoting Carlsberg 0.0
<
63
Multifaceted Seltzer Campaigns
Multifaceted Seltzer Campaigns
Truly Hard Seltzer & Dua Lipa Created 'No One Is Just One Flavor'
<
62
Facially Amalgamated AI Films
Facially Amalgamated AI Films
Face the Future is a Film of Faces Showing Jury History
<
61
Branded Black Hair Acceptance Campaigns
Branded Black Hair Acceptance Campaigns
Pantene Debuts the 'My Hair Won’t Be Silenced' Campaign
<
60
Sitcom Star Detergent Ads
Sitcom Star Detergent Ads
This Tide Commercial Follows the Journey of a Jason Alexander Hoodie
<
59
Virtual Influencer Insurance Campaigns
Virtual Influencer Insurance Campaigns
This Campaign Uses Rozy to Reach Millennials & Gen Z
<
58
Musical Grooming Ads
Musical Grooming Ads
Dollar Shave Club's We Got You Campaign Reveals Common Issues
<
57
Football Beer Campaigns
Football Beer Campaigns
Heineken Launches its 'Enjoy the Rivalry' Campaign for UEFA EURO 2020
<
56
Millennial Gardening Ad Spots
Millennial Gardening Ad Spots
Scotts Miracle-Gro’s Super Bowl ad appeals to a growing demographic
<
55
Star-Studded Sports Drink Commercials
Star-Studded Sports Drink Commercials
Carrie Underwood Stars in the New Bodyarmor Lyte Ad
<
54
Reinvigorated Ad Campaigns
Reinvigorated Ad Campaigns
The TikTok Re:Make Challenges the Community to Rethink Past Ads
<
53
Workout-Inspired Finance Ads
Workout-Inspired Finance Ads
E Trade's Super Bowl Ad Hopes to Help Get Finances into Shape
<
52
Singing Drive-Thru Ads
Singing Drive-Thru Ads
McDonald's Super Bowl ad Celebrates Drive-Thru Customers
<
51
Gamer-Targeted Deodorant Campaigns
Gamer-Targeted Deodorant Campaigns
Old Spice is Targeting Gamers with Its Latest Ad Spot
<
50
Flavor-Stacking Snack Ads
Flavor-Stacking Snack Ads
Pringles' Super Bowl Ad Inspires Unique Flavor Sequences
<
49
Dry January Ad Campaigns
Dry January Ad Campaigns
Budweiser Launched a Budweiser Zero Campaign with High-Profile Athletes
<
48
Vote-Based Interactive Ad Campaigns
Vote-Based Interactive Ad Campaigns
NBCUniversal is Launching its 'Choose Your Destiny' Ad Format
<
47
Boomer-Targeted Oat Milk Campaigns
Boomer-Targeted Oat Milk Campaigns
Oatly's 'Help-Dad' Shares Resources for Ditching Dairy
<
46
Burger Campaign Collectibles
Burger Campaign Collectibles
Carl's Jr. and Hardee's First NFT Recalls a 2015 Super Bowl Ad
<
45
Inaugural Sparkling Water Campaigns
Inaugural Sparkling Water Campaigns
Coca-Cola Launched the First Campaign for Its Aha Water Brand
<
44
Gamer-Targeted Crisps Campaigns
Gamer-Targeted Crisps Campaigns
Pringles' Campaign Has a Hungry Zombie Who Travels Through Screens
<
43
Playful Vodka Ad Campaigns
Playful Vodka Ad Campaigns
This Grey Goose Ad for Essences is Funky, Fresh, and Fun
<
42
Father's Day Guidance Contests
Father's Day Guidance Contests
Progressive Insurance is Giving Away Cameos from Dr. Rick
<
41
Comedian-Starring Mayo Ads
Comedian-Starring Mayo Ads
Hellmann's Mayonnaise Super Bowl Ad Will Star Comedian Amy Schumer
<
40
Mythical Creature Cologne Ads
Mythical Creature Cologne Ads
New Ad for 'Burberry Hero' Sees Adam Driver Transform Into a Centaur
<
39
Celebrity-Studded Streaming Ads
Celebrity-Studded Streaming Ads
Paramount+ Highlights the Titles Streaming on Its Platform
<
38
Motherly Mental Health Campaigns
Motherly Mental Health Campaigns
This New Maltesers Campaign Explores the Experience of Motherhood
<
37
Sunscreen Talk Show Spoofs
Sunscreen Talk Show Spoofs
Good Morning Supergoop! Kicked Off for Skin Cancer Awareness Month
<
36
Chicken-Themed Cabin Getaways
Chicken-Themed Cabin Getaways
KFC's Kentucky Fried Chicken Firelog Cabin is a Branded Cozy Cabin
<
35
Uplifting Holiday Campaigns
Uplifting Holiday Campaigns
Louis Vuitton x Stacy Martin Celebrate Holidays in a New Campaign
<
34
Drawing Ketchup Ad Spots
Drawing Ketchup Ad Spots
The Heinz Drawing Ad Solidifies the Strong Brand Image
<
33
Movie Theater Escapism Campaigns
Movie Theater Escapism Campaigns
Cineplex Launched its 'Where Escape Begins' Campaign
<
32
Football Game Diaper Ads
Football Game Diaper Ads
Huggies' Super Bowl Ad Will Air in the 2nd Quarter
<
31
Beer-Saving Superhero Ads
Beer-Saving Superhero Ads
Bud Light Unveiled Its Bud Light Legends Ad for the Super Bowl
<
30
On-Demand Pet Product Deliveries
On-Demand Pet Product Deliveries
DoorDash and PetSmart are Making It Easier to Get Pet Essentials
<
29
Virtual Brand-Backed Christmas Campaigns
Virtual Brand-Backed Christmas Campaigns
Coca-Cola Partners with Cameo for Virtual Santa Visits
<
28
Relatable Sport Campaigns
Relatable Sport Campaigns
Nike's 'Play New' Advertisement Celebrates Failure
<
27
Celebrity-Endorsed Lighter Campaigns
Celebrity-Endorsed Lighter Campaigns
BIC Releases its Snoop Dogg and Martha Stewart EZ Reach Ad
<
26
Branded Pubic Hair Songs
Branded Pubic Hair Songs
'The Pube Song' from Venus Aims to Decrease the Stigma Around Pubic Hair
<
25
Thoughtful Beer-Grabbing Ads
Thoughtful Beer-Grabbing Ads
Anheuser-Busch Dove into the Real Meaning of "Let's Grab a Beer"
<
24
Love-Filled Road Safety Ads
Love-Filled Road Safety Ads
This Campaign for France Road Safety Uses Love Instead of Fear
<
23
Funny Dog Adventure Ads
Funny Dog Adventure Ads
Toyota's 'Pavlov's Human' Ad Puts a Spin on the Classic Science Experiment
<
22
Officially Licensed Deepfake Commercials
Officially Licensed Deepfake Commercials
Bruce Willis Licensed His Deepfake Image Rights for Ads
<
21
Celebrity Lookalike Seltzer Ads
Celebrity Lookalike Seltzer Ads
Michelob ULTRA's 'All Star Cast' Commercial Features Don Cheadle
<
20
Time Travelling Chicken Ads
Time Travelling Chicken Ads
A French Grocery Store Time Travels to Answer "The Chicken or the Egg"
<
19
Dance-Centric Vodka Martini Ads
Dance-Centric Vodka Martini Ads
Grey Goose Launches the New 'Vive Le Martini' Campaign
<
18
Mexican Beer-Inspired Streetwear
Mexican Beer-Inspired Streetwear
Modelo Launches 'Fighting Spirit' Clothing Collection with Centre
<
17
Smartphone-Fumbling Commercials
Smartphone-Fumbling Commercials
The Apple iPhone 12 'Fumble' Commercial Highlights Ceramic Shield
<
16
Spacious Car Interior Ads
Spacious Car Interior Ads
Toyota's New Boyfriend Ad Highlights Family Dynamics
<
15
Progressive Activewear Campaigns
Progressive Activewear Campaigns
The Lulu Lemon 'Feel' Campaign is the Company's Largest Ever
<
14
Performance-Focused Car Campaigns
Performance-Focused Car Campaigns
Drive2Extremes Shows Off the Taycan 4 Cross Turismo's Handling
<
13
Selfie Editing Awareness Campaigns
Selfie Editing Awareness Campaigns
Dove's 'Reverse Selfie' Short Highlights the Impact of Editing
<
12
Creative Gen Z-Targeted Phone Ads
Creative Gen Z-Targeted Phone Ads
Samsung Launched the 'Awesome is For Everyone' Campaign
<
11
Fast-Food Anniversary Promotions
Fast-Food Anniversary Promotions
Burger King is Celebrating the Whopper Burger's 64th Anniversary
<
10
Beverage-Branded Retro Refrigerators
Beverage-Branded Retro Refrigerators
SMEG Teams up with Coca-Cola to Launch Stylish Refrigerators
<
9
Food Delivery Branding Pivots
Food Delivery Branding Pivots
The 'Here Comes the Sunbasket' Campaign Speaks to Brand Relaunch
<
8
The Post-Pandemic Future of Marketing
The Post-Pandemic Future of Marketing
Marketing in the Era of Empowerment
<
7
Social Media-Integrated Snack Ads
Social Media-Integrated Snack Ads
Cheetos' Super Bowl Ad Will Feature a Social Media Component
<
6
Fry Stealing Musicals
Fry Stealing Musicals
McDonald's 'Steal My Fries' Celebrates Friendship and Canada Reopening
<
5
Plant-Based Human Meat Burgers
Plant-Based Human Meat Burgers
Oumph! Debuted a New Vegan Burger fit for "Cannibals-Turned-Vegan"
<
4
Female-Focused Self-Care Campaigns
Female-Focused Self-Care Campaigns
This Counts by Sanctuary Spa Takes the Guilt Out of Self-Care
<
3
Safe Social Interaction Campaigns
Safe Social Interaction Campaigns
EXTRA Gum Launches the New 'CHEW IT BEFORE YOU DO IT' Campaign
<
2
Crinkle Cut Fry Songs
Crinkle Cut Fry Songs
Arby's is Promoting Its New Crinkle Cut Fries with a Song from Ving Rhames
<
1
Comprehensive Fitness Campaigns
Comprehensive Fitness Campaigns
FitTrack's 'Live Your True Health' Ad Focuses on More Than Weight
<