Little Acts of Love from Pandora is an advertisement that asked real couples questions about what love means to them. The ad was released prior to Valentine's Day, helping prepare consumers for the love-filled day. The ad is authentic and sentimental, playing into the viewer's romantic side with relatable love-filled content.
The questions asked are simple: 'What does Valentine's Day mean to you?', followed by 'What does love mean to you?' The questions provoke heartfelt, emotional and funny answers including one character being moved to tears before she's embraced by her two friends. Another figure says that "Valentine's Day is like Christmas but for love" as his partner lovingly nods in agreement.
The ad includes subtle shots of the wearer's jewelry throughout.
Image Credit: Pandora