Hopping on the common new years resolution of living a more healthy lifestyle that so many consumers strive for, a new Bodyarmor Lyte ad was launched, which features beloved country singer Carrie Underwood and NBA star James Harden, who's long been partner with the brand.
The new ad shows Underwood and Harden getting their workouts in—using the sports drink to complement their active lifestyles so that they can get in that extra rep, or run another mile. Bodyarmor Lyte is one of four sports drink variations offered by the brand, and boasts no artificial sweeteners, flavors, or dyes. The Lyte variations also has no added sugar, and is low in calories—with each serving including just 20 calories. Bodyarmor Lyte is available in eight fruity flavors, such as Strawberry Lemonade, Coconut, and Blueberry Pomegranate.
Image Credit: YouTube / Bodyarmor