Truly Hard Seltzer and Dua Lipa joined forces for the No One Is Just One Flavor campaign, which offers a reminder that everyone has sides that make them unique. The award-winning artist, for example, is also bilingual, a dog mom and a yoga enthusiast. The splashy campain is full of rich images and animation, and it's set to the tune of the platinum hit Physical.
Recognizing that fans crave interesting flavors and variety, the hard seltzer brand is highlighting the diversity of its product portfolio. Just in time for the arrival of summer, the brand lauched a new Truly Punch Hard Seltzer that can be found in Fruit, Citrus, Tropical and Berry flavors. The variety pack promises to quench fans' thirst for unique flavors, especially when it comes to enjoying "traditional punch, seltzerized" with fresh and fruity flavors.