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100 Drinking Trends in April

From Hibiscus-Only Water Brands to Better-for-You Fiber Blends

— April 11, 2021 — Lifestyle
The April 2021 drinking tends range from hibiscus-only water brands to better-for-you fiber blends, underscoring the way brands are responding to the shifting consumer priorities with newly launched offerings.

Notably, NB Pure recently expanded its portfolio with the introduction of the new Daily Multi-Fiber Blend, a supplement designed for optimal digestive health that boasts a premium soluble and insoluble fiber blend. The new product incorporates ingredients like psyllium, oat fiber, and chia seed to help support well-balanced gut health.

In addition, alcohol brands, Molson and Wiser, recently joined forces to launch a whisky-flavored lager dubbed Common Bond. The new beverage is described as "a lager brewed with the rich flavor and sophistication of a dignified Wiser whisky, paired with the approachability and familiarity of a classic Canadian beer."
9.9
Score
Popularity
Activity
Freshness
100
Fruity Canned Wine Spritz
Fruity Canned Wine Spritz
Vin Crowd Joins Nasty Gal on a Playful Summer Libation
<
99
Low-Alcohol Sour Candy-Flavored Sojus
Low-Alcohol Sour Candy-Flavored Sojus
South Korean Liquor Maker HiteJinro Released a New Product
<
98
Kid-Friendly Soda Cocktails
Kid-Friendly Soda Cocktails
Main Event Entertainment Launched Three Shirley Temples with Leo Kelly
<
97
Drive-Thru Taco Restaurants
Drive-Thru Taco Restaurants
7-Eleven Opened a First-of-Its-Kind Laredo Taco Company Restaurant
<
96
Refreshingly Citrusy Cider Flavors
Refreshingly Citrusy Cider Flavors
The Rekorderlig Pink Lemon Cider is Launching in April
<
95
Brightly Flavored Hard Seltzers
Brightly Flavored Hard Seltzers
Seagram’s Hard Seltzer Has 100-Calories and a 5% ABV
<
94
Refreshing Pineapple Sparkling Waters
Refreshing Pineapple Sparkling Waters
Waterloo Sparkling Water Has Introduced a New Fruity Flavor
<
93
American-Made Saké Beverages
American-Made Saké Beverages
SoGood Saké Introduces a Simple Spirit to American Consumers
<
92
Rapper-Approved Summertime Vodkas
Rapper-Approved Summertime Vodkas
Ciroc Summer Citrus is Being Launched with Sean 'Diddy' Combs
<
91
Ready-to-Drink Tequila Cocktails
Ready-to-Drink Tequila Cocktails
The Dulce Vida Tequila & Soda is Low-Calorie and Low-Carb
<
90
Cultured Breast Milks
Cultured Breast Milks
Biomilq is Poised to Disrupt the Infant Formula Industry
<
89
Fruity Kombucha Seltzers
Fruity Kombucha Seltzers
Four Corners Brewing Co's BuchaLada Line Offers Fizzy Blends
<
88
Collagen-Infused Smoothies
Collagen-Infused Smoothies
Smoothie King's Stretch & Flex Smoothies Support Joint Health
<
87
Summer-Ready Beer Flavors
Summer-Ready Beer Flavors
Natty Light Launches New Natty Daddy Flavor: Watermelon Lemonade
<
86
Hard Seltzer European Expansions
Hard Seltzer European Expansions
Pure Piraña is Preparing to Launch Officially in Europe
<
85
Vibrant Pitaya Smoothies
Vibrant Pitaya Smoothies
Clean Juice is Serving Antioxidant-Rich Menu Items for Spring
<
84
Vegan Nutritional Shakes
Vegan Nutritional Shakes
This Plant-Based Meal Replacement Boasts Protein, Vitamins, and Minerals
<
83
Vibrant Hard Seltzer Lineups
Vibrant Hard Seltzer Lineups
The New Topo Chico Hard Seltzers are Hitting Store Shelves
<
82
Matcha-Flavored Liqueurs
Matcha-Flavored Liqueurs
Tia Maria Matcha Has a Creamy, Indulgent Flavor Profile
<
81
Natural Botanical Canned Spritzes
Natural Botanical Canned Spritzes
Rekorderlig Has Introduced Its Peach-Basil Botanical Spritz
<
80
Gently Caffeinated Sparkling Waters
Gently Caffeinated Sparkling Waters
S.pellegrino Essenza Takes Cues from Italian Coffee Bars
<
79
Solo Drinking Buckets
Solo Drinking Buckets
SangSom Thai Rum's Bucket for 1 Reminds "Not Sharing is the New Caring"
<
78
Tropical Tequila Seltzers
Tropical Tequila Seltzers
Hornitos Tequila Seltzer Shares Refreshment for High-Energy Moments
<
77
Revitalized Almond Milk Creamers
Revitalized Almond Milk Creamers
Blue Diamond's Almond Breeze Creamers Boast a New Formula
<
76
Whisky Flavored Lagers
Whisky Flavored Lagers
Molson and Wiser Join Forces to Launch the New 'Molson Common Bond'
<
75
Refreshing Hard Seltzer Brands
Refreshing Hard Seltzer Brands
China Launches the New ZEYA Hard Seltzers with Four Flavor Options
<
74
Sunset-Inspired Gin Spirits
Sunset-Inspired Gin Spirits
Bombay Sapphire Sunset Was Inspired by the Glow of the Setting Sun
<
73
Sustainably Packaged Lunch Beverages
Sustainably Packaged Lunch Beverages
Pulmuone Features Adorable Fruit Characters on New Drinks
<
72
Gin-Based Craft Cocktails
Gin-Based Craft Cocktails
Zaddy's Canned Cocktails are Available in Three Refreshing Flavors
<
71
Better-for-You Fiber Blends
Better-for-You Fiber Blends
NB Pure's Daily Multi-Fiber Blend Combines Soluble & Insoluble Fiber
<
70
Oceanic Hard Seltzers
Oceanic Hard Seltzers
High Water Combines Sparkling Water, Triple Distilled Vodka & Fruit Essences
<
69
Summer-Ready Cider Launches
Summer-Ready Cider Launches
Brothers Cider is Launching Two New Flavors and Bringing Back Another
<
68
Action Star-Backed Tequilas
Action Star-Backed Tequilas
Dwayne “The Rock” Johnson's Teremana Tequila is Available in Canada
<
67
Frozen Margarita Popsicles
Frozen Margarita Popsicles
Cutwater Spirits' Frozen Margarita Pops are Made for Poolside Enjoyment
<
66
Water Personalization Systems
Water Personalization Systems
Pani Source Filters, Remineralizes and Customizes Drinking Water
<
65
Soda-Inspired Energy Drinks
Soda-Inspired Energy Drinks
PepsiCo Collaborated with LeBron James on Mtn Dew Rise Energy
<
64
Vanilla-Flavored Kefir Drinks
Vanilla-Flavored Kefir Drinks
Biotful Added a New Flavor to Its Range of Gut-Friendly Beverages
<
63
Clutter-Clearing Beer Campaigns
Clutter-Clearing Beer Campaigns
The Clutter For Coors Campaign Trades Unwanted Items for Beer
<
62
Single-Serve Rosé Seltzers
Single-Serve Rosé Seltzers
Hallmark Channel's CHEERS is a Vegan, Low-Carb Rosé Wine Seltzer
<
61
Pickle Juice Shots
Pickle Juice Shots
Mt. Olive Pickle Company is Now Bottling Its 100% Kosher Dill Pickle Brine
<
60
Springtime Marshmallow Lattes
Springtime Marshmallow Lattes
7-Eleven's PEEPS Marshmallow Latte Flavor is a Cheery Easter Treat
<
59
Sustainable Tanzanian Coffees
Sustainable Tanzanian Coffees
This Tanzania Gombe Reserve Small Lot Coffee Has Warm Undertones
<
58
Boba-Style Lemonades
Boba-Style Lemonades
Del Taco's New Lemonade Poppers Feature Boba-Style Balls of Juice
<
57
Summery Flavored Vodkas
Summery Flavored Vodkas
Absolut Watermelon Responds to Consumer Flavor Preferences
<
56
Aromatically Bitter Canned Drinks
Aromatically Bitter Canned Drinks
These New Martini Products Require No Mixing
<
55
Juicy Low-Calorie Seltzers
Juicy Low-Calorie Seltzers
LandShark Seltzers are Bursting with Flavor from Real Fruit Juice
<
54
Cookie-Flavored Iced Coffees
Cookie-Flavored Iced Coffees
Dunkin' Created Iced Coffee in Girl Scout Cookie-Inspired Flavors
<
53
Artistic Immune Support Drinks
Artistic Immune Support Drinks
LIFEWTR Immune Support Shares 10% of the Recommended Intake of Zinc
<
52
Rose-Colored Iced Beverages
Rose-Colored Iced Beverages
Costa Coffee's Ruby Frostino is Made with Natural Ruby Cocoa Beans
<
51
Cherry Picker Bars
Cherry Picker Bars
Heineken Delivered Bottles of Alcohol-Free Lager Through Home Windows
<
50
Fiery Botanical Rums
Fiery Botanical Rums
The Spirit of Manchester Distillery 'One-Eyed Rebel' Rum is the Brand's First
<
49
100-Calorie Canned Wines
100-Calorie Canned Wines
BABE 100 Shares the Taste of Wine & Refreshment of Seltzer
<
48
High-ABV Hard Seltzers
High-ABV Hard Seltzers
Truly Extra Hard Seltzer Shares an Extra Boost with 8% ABV
<
47
Effervescent Antacid Mocktails
Effervescent Antacid Mocktails
Alka-Seltzer Mocktails Help to Relieve Post-Celebration Discomfort
<
46
Zero-Calorie Hydration Beverages
Zero-Calorie Hydration Beverages
Electrolit Zero Shares Lower Calorie, Lower Sugar Formulas
<
45
Pitaya-Flavored Energy Drinks
Pitaya-Flavored Energy Drinks
Red Bull Summer Edition Dragon Fruit Has an Exotic Taste
<
44
Plant-Based Probiotic Beverages
Plant-Based Probiotic Beverages
Siggi's Coconut Drinks are Packed with Support for the Gut
<
43
Non-Alcoholic Sour Beers
Non-Alcoholic Sour Beers
Partake Brewing's Peach Gose is Sweet, Tart and Sippable
<
42
Fruit-Fueled Sparkling Beverages
Fruit-Fueled Sparkling Beverages
Sovany's Canned Drinks are Made with 12% Organic Fruit Juice
<
41
Meal Replacements Drinks
Meal Replacements Drinks
OWYN Offers Plant-Based Protein Shakes with Superior Health Benefits
<
40
Tropical Irish Cream Liqueurs
Tropical Irish Cream Liqueurs
Bailey's Colada is a Summer-Ready Take on the Classic Irish Cream
<
39
Milk-Fueled Sports Drinks
Milk-Fueled Sports Drinks
GoodSport Shares the Benefits of Milk in a Clear, Refreshing Formula
<
38
Upcycled Cascara Energy Drinks
Upcycled Cascara Energy Drinks
Riff's Energy + Immunity Tastes Great and Helps to Reduce Waste
<
37
Sparkling Hard Lemonades
Sparkling Hard Lemonades
Luck Springs Has Launched a Line of Flavorful Hard Lemonades and Teas
<
36
Carbonated Energy Water Beverages
Carbonated Energy Water Beverages
Perrier Energize Delivers a Boost with Plant-Based Caffeine
<
35
Chocolate Brand Bubble Tea Collabs
Chocolate Brand Bubble Tea Collabs
Kung Fu Tea Has Teamed Up with Hershey for the Hershey's Series
<
34
Pop Star Champagne Bottles
Pop Star Champagne Bottles
Dom Pérignon & Lady Gaga Collaborated on Limited-Edition Bottles
<
33
Versatile Cocktail Mixer Sodas
Versatile Cocktail Mixer Sodas
Dash Soda Water is Great for Alcoholic and Non-Alcoholic Drinks
<
32
Low-Sugar Spiked Seltzers
Low-Sugar Spiked Seltzers
Alani Seltz is a 100-Calorie Hard Seltzer with Just One Gram of Sugar
<
31
Effervescent Spiked Tea Drinks
Effervescent Spiked Tea Drinks
White Claw Hard Seltzer Iced Tea Comes in Four Flavor Options
<
30
Alcohol-Free Soft Seltzers
Alcohol-Free Soft Seltzers
H2O Sonoma Soft Seltzer is a Wine-Infused Non-Alcoholic Sparkling Water
<
29
Ultra-Simple Hard Seltzers
Ultra-Simple Hard Seltzers
Spindrift Spiked is Made with Sparkling Water, Alcohol & Squeezed Fruit
<
28
Protein-Packed Cold Brews
Protein-Packed Cold Brews
High Brew's Creamy Cappuccino + Protein is Nutritious and Delicious
<
27
Stress Defense Supplements
Stress Defense Supplements
Golde's Shroom Shield is a Superfood Blend for Daily Immunity
<
26
Premium Italian Sparkling Water
Premium Italian Sparkling Water
Serafina is 7-Eleven's New Sparkling Water Store Brand
<
25
Infused Hydration Beverages
Infused Hydration Beverages
The Smartwater+ Line is Full of Specific Functional Benefits
<
24
Energizing Better-for-You Beverages
Energizing Better-for-You Beverages
Angry Angel Shares a Boost with Yerba Mate & Antioxidants
<
23
Black Latte Drink Mixes
Black Latte Drink Mixes
This Plant-Based Beverage Helps Increase Your Metabolic Rate
<
22
Canned Whiskey Cocktails
Canned Whiskey Cocktails
The Crown Royal Ready-to-Drink Cocktails Come in Three Flavors
<
21
Sparkling Immunity Tonics
Sparkling Immunity Tonics
Rowdy Mermaid's Adaptonic Line is Boosted with Reishi Mushroom Extract
<
20
Cannabis-Infused Sparkling Water
Cannabis-Infused Sparkling Water
Quatreau Features 20mg of Hemp-Based CBD Per Each 12-Ounce Can
<
19
Fruity Lychee Lemonades
Fruity Lychee Lemonades
Shake Shack is Introducing a Blackberry Lychee Lemonade for Spring 2021
<
18
Hibiscus-Only Water Brands
Hibiscus-Only Water Brands
Noah Wunsch Recently Launched the New 'Ruby' Beverage
<
17
Viral Recipe Cookbooks
Viral Recipe Cookbooks
The Unofficial TikTok Cookbook Shares "Internet-Breaking Recipes"
<
16
Aesthetically Pleasing Olive Oils
Aesthetically Pleasing Olive Oils
Fancy Peasant's Everything Olive Oil is Versatile and Chic
<
15
Playful Fruit-Inspired Beverage Packaging
Playful Fruit-Inspired Beverage Packaging
The Tomomasu Bottle Drinks Boast Eye-Catching Colors
<
14
Functional Flavored Sparkling Canned Water
Functional Flavored Sparkling Canned Water
The 'evian+' Beverages are Enriched with Zinc
<
13
Female-Founded Matcha Brands
Female-Founded Matcha Brands
Sorate Was Founded by Italian-Born Entrepreneur Silvia Mella
<
12
Emotional Support Beers
Emotional Support Beers
Woodstock Brewing's Emotional Support Beer Aids Operation at Ease
<
11
Creamer Brand Mugs
Creamer Brand Mugs
The Perfect Pour Mug Ensures You Get the Perfect Creamer-to-Coffee Ratio
<
10
Fruit-Based Vodka Cocktails
Fruit-Based Vodka Cocktails
Daybreaker Vodka Cocktails Combine Sparkling Water & Real Fruit Juice
<
9
Co-Branded Marshmallow Colas
Co-Branded Marshmallow Colas
PEPSI x PEEPS Enhances the Taste of Soda with Marshmallow Flavor
<
8
Summer-Ready Canned Cocktails
Summer-Ready Canned Cocktails
Nude is Bringing Back Its Limited Edition Watermelon Vodka Soda
<
7
Kombucha-Based Cocktail Mixers
Kombucha-Based Cocktail Mixers
Health-Ade Mixers Come in Four Flavor Options
<
6
Functional Mushroom Cold Brews
Functional Mushroom Cold Brews
Earth & Star's Black Coffee Cold Brew is Made with Four Mushrooms
<
5
Quarantined Seltzer Promotions
Quarantined Seltzer Promotions
Bud Light's Seltzy Celebrates Its Canadian Seltzer Expansion
<
4
Strong Sustainable Beer Packaging
Strong Sustainable Beer Packaging
Corona Revealed Circular Packaging with Surplus Barley Straw
<
3
Plant-Based Milk Machines
Plant-Based Milk Machines
Numilk Creates Fresh Milk Alternatives from Oats, Nuts and More
<
2
Augmented Reality Beer Cans
Augmented Reality Beer Cans
BEERSCANS Connects Beer Lovers with Content Via Packaging
<
1
Edible Beer Cups
Edible Beer Cups
Asahi Breweries & Marushige Confectionery Collaborated on Edible Cups
<