With spring on the horizon, Shake Shack has just announced the debut of three sweet new lemonades: Mango Passionade, Strawberry Salted Limeade, and Blackberry Lychee Lemonade.
Available now through June 30, 2021, Shake Shack's new lemonades are a refreshing way to celebrate the start of spring. First up is the Mango Passionade drink, which combines Shack-made lemonade, with real mango and passionfruit. Next is the Strawberry Salted Limeade, which takes the same Shack-made lemonade, but adds real strawberries and salted lime zest. Finally, there's the Blackberry Lychee Lemonade, which mixes Shack-made lemonade with real blackberries and lychee. All of the new drinks can be ordered as full lemonades or as Fifty/Fifty – half organic iced tea.
Image Credit: Shake Shack
Why This Trend Is Growing
- Fruit-infused Beverages
- Companies can create unique and refreshing beverage options by infusing traditional drinks with different fruit flavors to attract new customers.
- Alternative Ingredients
- As consumers become more health-conscious, businesses can explore using alternative ingredients in their products, such as real fruit and organic iced tea.
- Seasonal Promotions
- Marketing seasonal products, such as Shake Shack's new lemonades, can help generate buzz and increase sales for a limited time.
Industries Being Reshaped
- Food and Beverage
- Businesses within the food and beverage industry can create unique and refreshing drink options to stay competitive and attract new customers.
- Hospitality
- Hotels, resorts, and restaurants can incorporate seasonal promotions and unique beverage options, like Shake Shack's new lemonades, to enhance guest experiences and increase customer satisfaction.
- Retail
- Retail stores can expand their offerings to include unique and refreshing beverages, such as fruit-infused lemonades, to attract new customers and increase sales.
