The New Topo Chico Hard Seltzers are Hitting Store Shelves
Katherine Pendrill — March 21, 2021 — Lifestyle
References: delish
After much anticipation and hype, the new Topo Chico Hard Seltzers are finally beginning to hit store shelves across the U.S.
For those unfamiliar, Topo Chico is a popular Mexican sparkling water brand that's known for its vibrant bubbles and minerals. Now, you can enjoy the same great taste of the sparkling beverage, but with a touch of alcohol. The new Topo Chico Hard Seltzers have an ABV of 4.7 percent, which is in line with most other hard seltzers on the market. The drinks also contain just two grams of sugar, and come in vibrant flavors like Tangy Lemon Lime, Tropical Mango, Strawberry-Guava, and Exotic Pineapple.
The official launch date for the hard seltzers is March 29, 2021, and the drinks will be available in 12-count variety packs, 24-ounce singles, and 16-ounce cans.
Image Credit: Topo Chico
For those unfamiliar, Topo Chico is a popular Mexican sparkling water brand that's known for its vibrant bubbles and minerals. Now, you can enjoy the same great taste of the sparkling beverage, but with a touch of alcohol. The new Topo Chico Hard Seltzers have an ABV of 4.7 percent, which is in line with most other hard seltzers on the market. The drinks also contain just two grams of sugar, and come in vibrant flavors like Tangy Lemon Lime, Tropical Mango, Strawberry-Guava, and Exotic Pineapple.
The official launch date for the hard seltzers is March 29, 2021, and the drinks will be available in 12-count variety packs, 24-ounce singles, and 16-ounce cans.
Image Credit: Topo Chico
Trend Themes
1. Alcohol-infused Sparkling Water - The success of Topo Chico's hard seltzers shows that consumers are open to new and vibrant flavors in their alcohol-infused sparkling water.
2. Low-sugar Alcoholic Beverages - Topo Chico's hard seltzers containing only 2 grams of sugar tap into the trend of health-conscious consumers seeking low-sugar alcoholic beverages.
3. Variety Pack Offerings - Topo Chico's hard seltzers in 12-count variety packs cater to consumer demand for more options and convenience in their alcoholic beverage purchases.
Industry Implications
1. Alcohol and Beverage - The success of Topo Chico's hard seltzers highlights the potential for innovation and growth in the alcohol and beverage industry with new and unique products.
2. Sparkling Water - Topo Chico's expansion into hard seltzers presents an opportunity for the sparkling water industry to enter the alcoholic beverage market and offer refreshing, low-calorie options.
3. Retail - The popularity of Topo Chico's hard seltzers and their availability in various packaging formats provides retailers with new beverage options to attract consumers and increase sales.
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