Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,792 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,975 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,792 cutting edge ideas.

Top 100 New Venture Trends in 2021

From Scent-Enabled VR Therapy to Metaverse-Focused Incubators

— January 8, 2022 — Business
The 2021 new venture trends span a wide range of industries and consist of a variety of exciting tech innovations, business partnerships, and product launches. Blockchain-based casinos, VR therapy startups, cash resale apps, and plenty of metaverse-oriented developments are all included in this dynamic list.

However, from a new venture perspective, the most notable developments -- which also captured the public's attention like wildfire -- were those within the conjoining spaces of the metaverse, NFTs, and blockchain. For example, e-commerce giant Alibaba launched a new NFT platform called Ali Baba Auction, while startup Highstreet secured major funding for its eponymously named phygital-focused metaverse platform.

In addition, Facebook announced that it would be literally changing its name to 'Metaverse' while TikTok took the plunge into the world of NFTs with the launch of its star-studded 'TikTok Top Moments' collection.

For more new venture innovations in the year ahead, check out Trend Hunter’s 2022 Trend Report
7.1
Score
Popularity
Activity
Freshness
100
Sustainable DTC Expansions
Sustainable DTC Expansions
Blueland is Expanding into Canada with Its Full Product Lineup
<
99
At-Home IV Therapies
At-Home IV Therapies
Home Infusion Startup HealthIV Promises to Cure Your Hangover
<
98
Racecar-Themed Virtual Restaurants
Racecar-Themed Virtual Restaurants
Virtual Dining Concepts Introduces 'NASCAR Refuel'
<
97
Waste-Reducing Furniture Resell Programs
Waste-Reducing Furniture Resell Programs
Ikea Launched its Buy Back & Resell Program in the US
<
96
Curated Food Delivery Platforms
Curated Food Delivery Platforms
'Foxtrot Anywhere' is a Delivery Service Favoring Local Businesses
<
95
Social Media Shopping Experiences
Social Media Shopping Experiences
Youtube Tests New Feature to Buy Products Shown on Video
<
94
Sustainable Business Marketplaces
Sustainable Business Marketplaces
The Inuit Marketplace Helps SMB Tackle Climate Change
<
93
Selfie-Based Metaverse Platforms
Selfie-Based Metaverse Platforms
Dreamium Labs Launches NFT Avatars Morphed From Human DNA
<
92
Geometric Residential Buildings
Geometric Residential Buildings
John Lewis Repurposes its Car Parks Store Into Residential Units
<
91
Delectable Steamed Donuts
Delectable Steamed Donuts
Tiffany's Bakery Launched the DOYO Donuts Which are Steamed Not Fried
<
90
Luxury Handbag Rental Services
Luxury Handbag Rental Services
The Cocoon Rental Service Grants Consumers Access to Luxury Brands
<
89
All-Natural Prebiotic Yogurts
All-Natural Prebiotic Yogurts
Bio & Me Launched a New Product Line of Prebiotic Yogurts
<
88
Highly-Immersive Whiskey Bars
Highly-Immersive Whiskey Bars
Lark Distillery Has Launched a Luxury Whiskey Experience in Tasmania
<
87
Social Media NFTs
Social Media NFTs
TikTok Partners with Lil Nas X and Others to Launch 'TikTok Top Moments'
<
86
AI-Supported Manufacturing Tools
AI-Supported Manufacturing Tools
Siemen' Industrial Edge Is Enhanced with Google Cloud Technology
<
85
B2B Electric Delivery Services
B2B Electric Delivery Services
The 'BrightDrop' Service Provides Streamlined Delivery Packages
<
84
E-Commerce-Backed NFT Platforms
E-Commerce-Backed NFT Platforms
Alibaba Launches Digital Art Marketplace Called 'Alibaba Auction'
<
83
Ergonomically Efficient Carrying Handles
Ergonomically Efficient Carrying Handles
Mammoth Grips Make Carrying Multiple Items Simpler
<
82
Powerful Electric-Powered Pickup Trucks
Powerful Electric-Powered Pickup Trucks
The Ford F-150 Lightning has Rooftop Solar Panels
<
81
Sustainable Start-Up Funds
Sustainable Start-Up Funds
The $50 Million USD Razer Green Fund Supports Green Businesses
<
80
Balanced Prebiotic Health Products
Balanced Prebiotic Health Products
Waitrose's Holistic Living Range Encourages a Healthy Lifestyle
<
79
Grab-And-Go Café Initiatives
Grab-And-Go Café Initiatives
Farmer's Fridge Has Partnered with Dunkin' in a New Pilot Program
<
78
Dock-to-Door Seafood Delivery Services
Dock-to-Door Seafood Delivery Services
City Pier Seafood Offers Fresh Sustainably Sourced Seafood
<
77
Metaverse-Focused Startups
Metaverse-Focused Startups
TetaVi Rasises $20 Million to Develop Accessible Computer Vision Tech
<
76
Surplus Material Lifestyle Shoes
Surplus Material Lifestyle Shoes
New Balance's MADE Responsibly 998 Shoes are One-of-a-Kind
<
75
Tea-Brewed Coffee Beverages
Tea-Brewed Coffee Beverages
The Whittard of Chelsea Coffee Bags are Made to Be Steeped Like Tea
<
74
Meme-Inspired Money NFTs
Meme-Inspired Money NFTs
Red Hong Yi's Meme Banknote NFTs Poke Fun at Traditional Banks
<
73
Growing Cannabis Acquisitions
Growing Cannabis Acquisitions
Pure Harvest Successfully Acquires SKM Wellness Products
<
72
Waste Upcycling Creative Classes
Waste Upcycling Creative Classes
Katie Treggiden is Leading 'Waste: A Masterclass'
<
71
Hyperlocal Logistics Platforms
Hyperlocal Logistics Platforms
The GoKea Logistics Platform Uses Technology to Optimize Delivery
<
70
Limted-Edition Self-Portrait NFTs
Limted-Edition Self-Portrait NFTs
The Artifex Project is an NFT Platform for Digital Artists
<
69
P2P Rental Property Investing Apps
P2P Rental Property Investing Apps
The Vaycaychella App Empowers New Rental Property Owners
<
68
Futuristic Dumpling Restaurants
Futuristic Dumpling Restaurants
'Dumpling Lab' is a new Futuristic Dumpling Restaurant in New York
<
67
Refined Flavored Aperitifs
Refined Flavored Aperitifs
Haus Aperitifs Have an Original Lineup of Refreshing Flavors
<
66
Celeb-Owned Chicken Wing Restaurants
Celeb-Owned Chicken Wing Restaurants
DJ Khaled Launches Virtual Chicken Wing Shop, Another Wing
<
65
Phygital Sneaker Collection Concepts
Phygital Sneaker Collection Concepts
Flowers for Society Combines Sneaker Collecting and NFTs
<
64
Commerce-Oriented Metaverses
Commerce-Oriented Metaverses
HTC-Backed Highstreet Secures Funding For Retail-Focused Metaverse
<
63
Metaverse-Focused Incubators
Metaverse-Focused Incubators
Hashed Launches Unopnd, a New Studio Dedicated to the Metaverse
<
62
Functional Fashionable Medical Scrubs
Functional Fashionable Medical Scrubs
The Natori Scrubs Collection is Comfortable and Practical
<
61
Influencer-Brand Collaboration Apps
Influencer-Brand Collaboration Apps
'Hey Influencers' Matches Brands and Content Creators
<
60
Adventure-Encouraging Experiences
Adventure-Encouraging Experiences
Hyatt Hotels Corporation Announces 40+ Unique 'Explor-cations'
<
59
Clean Better-for-You Condiments
Clean Better-for-You Condiments
Dr. Will's is a Healthy Alternative to Traditional Condiments
<
58
Blockchain-Based ASMR Marketplaces
Blockchain-Based ASMR Marketplaces
Xtingles Has Launched the First NFT Platform Dedicated to ASMR
<
57
Connected AR-Enabled Wearables
Connected AR-Enabled Wearables
The 'Oppo Air Glass' Features an AR Display Right on Your Face
<
56
Futuristic Second Earth Concepts
Futuristic Second Earth Concepts
Earth 2 is a Metaverse Between Virtual and Physical Reality
<
55
Scent-Enabled VR Therapy
Scent-Enabled VR Therapy
Ketamine One Partners with OVR to Diversify Mental Health Offerings
<
54
Flavorful Organic Hard Seltzers
Flavorful Organic Hard Seltzers
Ashland Hard Seltzer is Brewed with Alkaline Water
<
53
Healthy Plant-Based Snacks
Healthy Plant-Based Snacks
The BitesWeLove Crunchy Peas Healthily Satisfy Snack Cravings
<
52
Dual-Purpose Hand Warmers
Dual-Purpose Hand Warmers
Starbucks Korea Launched a Line of Sustainably-Made Accessories
<
51
Canadian-Owned Online Baby Stores
Canadian-Owned Online Baby Stores
Fox + Cove is an Elevated Online Baby Apparel Store
<
50
Celeb-Backed Pre-Roll Packs
Celeb-Backed Pre-Roll Packs
Justin Bieber Partners with Palms to Launch 'Peachy' Joints
<
49
NFT Investment Funds
NFT Investment Funds
Republic Realm is a Hyper-Exclusive Real Estate Investment Fund
<
48
Relaxing Non-Alcoholic Social Drinks
Relaxing Non-Alcoholic Social Drinks
Sentia Spirits are Enhanced with Neurochemical Elements
<
47
Tiny Vespa Tea Cafes
Tiny Vespa Tea Cafes
The ChaiGaadi is India's Tiniest Foldable Tea Cafe that Can Fit on a Vespa
<
46
Exclusive Fashion Content Marketing
Exclusive Fashion Content Marketing
Rebecca Minkoff Recently Boasted an Official OnlyFans Account
<
45
Exclusive Food Content
Exclusive Food Content
In Late 2020, Vice Launched an OnlyFans Account for Munchies
<
44
Scalable Supply Chain Technologies
Scalable Supply Chain Technologies
Attabotics Offers AI-Driven 3D Robotic Supply Chain Solutions
<
43
Playful Greengrocer Pop-Ups
Playful Greengrocer Pop-Ups
Anya Hindmarch Launches Local Grocery Shop Called 'Anya’s Fruit & Veg'
<
42
Effortless Therapeutic Back Massagers
Effortless Therapeutic Back Massagers
The Back Pain Go Provides Continuous Passive Motion Therapy
<
41
Social Media Metaverse Projects
Social Media Metaverse Projects
Facebook Shifts from Social Media to 'Metaverse'
<
40
Monthly Dining Clubs
Monthly Dining Clubs
With the Help of Table22, Lynhall Has Launched a Membership-Based Service
<
39
Immersive Construction Tools
Immersive Construction Tools
XYZ Reality's HoloSite Tool Uses AR to Optimize Construction
<
38
Metaverse-Focused Entrepreneurial Events
Metaverse-Focused Entrepreneurial Events
Metapreneurs Aims Disrupt the NFT Ecosystem
<
37
Luxury Space-Themed Timepieces
Luxury Space-Themed Timepieces
Zenith Unveils Ultra-Exclusive Luxury 'Zero-G' Watches
<
36
Consumer-Run Supermarkets
Consumer-Run Supermarkets
The Hyperburgers Inconvenience Store Directly Serves Communities
<
35
Millennial-Targeted Telehealth Platforms
Millennial-Targeted Telehealth Platforms
Hims & Hers Partners with REVOLVE to Reach Younger Crowds
<
34
Self-Portrait Studios
Self-Portrait Studios
Toronto's Monography Lets People Capture Their Own Image in a Private Space
<
33
Fast-Food Chain NFTs
Fast-Food Chain NFTs
McDonald's China Launches Its First-Ever NFT, the 'Big Mac Rubik's Cube'
<
32
Cartoon-Style Toy Car Collectibles
Cartoon-Style Toy Car Collectibles
The STOCKY Collectible Cars Have a High-Quality Construction
<
31
Text-Based Therapy Apps
Text-Based Therapy Apps
K Health Expands into the Mental Health Space by Acquiring Trusst
<
30
Sportswear NFT Collaborations
Sportswear NFT Collaborations
adidas Originals and NFT Designers Launch an Exclusive Collection
<
29
Exclusive Superhero NFTs
Exclusive Superhero NFTs
Marvel Launches First-Ever Spider-Man NFT Collectibles
<
28
Health-Focused Vegan Drive-Thrus
Health-Focused Vegan Drive-Thrus
Chef Matthew Kenney’s Launches New Vegan Drive-thru 'VEG’D'
<
27
Foldable Smartphone Concepts
Foldable Smartphone Concepts
Apple is Likely to Launch a Foldable iPhone with a Flexible Display
<
26
Blockchain-Based Metaverse Casinos
Blockchain-Based Metaverse Casinos
Atari Set to Launch Interactive Crypto Arcade in Decentraland
<
25
Uniquely Personalizable Vehicles
Uniquely Personalizable Vehicles
The 2022 'Range Rover SV' Allows for Extensive Customization
<
24
Cozy Online Wellness Boutiques
Cozy Online Wellness Boutiques
The Hygge Shop from Skagen Enhances Homes with Cozy Housewares
<
23
Sustainable Party Delivery Services
Sustainable Party Delivery Services
Party By Numbers Delivers Everything Needed to Start a Party
<
22
Eco-Conscious Coffee Accessories
Eco-Conscious Coffee Accessories
Starbucks Japan Launched its 'Greener Series' Collection
<
21
Height-Adjustable High Heels
Height-Adjustable High Heels
The Elegant Trilly Shoes Can Be Set at Three Different Heights
<
20
Streetwear-Branded NFTs
Streetwear-Branded NFTs
Champion Athleticwear and Tafi Create NFTs and Avatar Content for Samsung
<
19
Psychedelic DMT Retreats
Psychedelic DMT Retreats
Psychedelics Company Silo Wellness To Open 5-MeO-DMT Retreats in Jamaica
<
18
DTC Water Cubes
DTC Water Cubes
waterdrop, the European Microdrink Brand, Just Launched in the United States
<
17
In-Person NFT Art Exhibitions
In-Person NFT Art Exhibitions
NFT BZL is Showcasing Physical & Digital Artwork at its NFT Gallery
<
16
Luxury Restaurant Membership Programs
Luxury Restaurant Membership Programs
Quince & Co. Presents a New Restaurant Business Model
<
15
Sustainable Refill Grocery Stores
Sustainable Refill Grocery Stores
Asda Introduced a Refill Store With Loose Format Products
<
14
Unlimited Coffee Subscriptions
Unlimited Coffee Subscriptions
Panera is Looking to Revolutionize How Consumers Purchase Coffee
<
13
Subscription-Only Restaurants
Subscription-Only Restaurants
Omar’s La Boite is a Speak-Easy Style Club That Adopted a New Model
<
12
Blockchain-Enabled Textile Marketplaces
Blockchain-Enabled Textile Marketplaces
Queen of Raw Uses AI and Blockchain to Sell Fashion Waste
<
11
Digital-Only Fashion Retailers
Digital-Only Fashion Retailers
DressX Launches App That Lets Shoppers Try-On Virtual 3D Clothes
<
10
Modular Parking Pods
Modular Parking Pods
Oonee Sits in a Parking Space and Accomodates Bikes and Scooters
<
9
Fully Electric Luxury Vehicles
Fully Electric Luxury Vehicles
Lexus is Launching Its First Electric Version of Its 'UX Compact'
<
8
Mobile Wedding Bars
Mobile Wedding Bars
Hub Tap Accommodates Gatherings Virtually Anywhere
<
7
User-Owned Virtual Real Estate
User-Owned Virtual Real Estate
On Decentraland, One Can Create, Explore, & Trade Items & Property
<
6
Autonomous Indoor Farming Drones
Autonomous Indoor Farming Drones
Aerofarms Teams Up With Nokia Bell Labs to Develop New Ag Tech
<
5
Body-Inclusive Activewear Lines
Body-Inclusive Activewear Lines
Peloton Has Announced the Launch of 'Peloton Apparel'
<
4
Shoppable Digital Homes
Shoppable Digital Homes
Mashable Home is a Virtual Shopping Experience with Items from Walmart
<
3
Microdosing Mushroom Gummies
Microdosing Mushroom Gummies
Gwella Mushrooms Launches Legal Magic Mushroom Gummy Called 'Mojo'
<
2
Elegant Lightweight Running Shoes
Elegant Lightweight Running Shoes
Allyson Felix's Lifestyle Brand Launched the Saysh One Shoes
<
1
Instant Cash Resale Apps
Instant Cash Resale Apps
Twig Lets Users Instantly Turn Their Used Things Into Cash
<