Functional Fashionable Medical Scrubs

The Natori Scrubs Collection is Comfortable and Practical

The Natori Scrubs Collection offers medical professionals everyday health-wear that is fashionable, functional, and comfortable. The collection was developed by lingerie and sleepwear brand Natori in partnership with health-wear brand Care+Wear to show gratitude to the hardworking medical staff who have been performing consistently throughout the pandemic. The Natori Scrubs Collection has men's, women's, and unisex options that cover a range of colors and styles. These options include V-neck scrubs, surgical caps, jogger scrubs, and more.

The collection is made from blended polyester, rayon, and spandex fabric that is wrinkle-resistant, moisture-wicking, antimicrobial, and machine washable. These characteristics make the Natori Scrubs Collection a perfect fit for on-the-go medical staff. The healthcare clothing also carries practical features like extra pockets, badge loops, and reinforced collars which are suited to medical environments. The Natori Scrubs Collection is available online through the Care+Wear site.

Image Credit: Care+Wear

Functional-fashionable Medical Scrubs
Opportunity for disruption in the medical wear industry by combining fashion and functionality for healthcare professionals.
Antimicrobial Healthcare Clothing
Potential for innovation in the development of healthcare clothing that is antimicrobial without sacrificing comfort and style.
Wrinkle-resistant, Moisture-wicking Fabric
Demand for durable and easy-care fabrics may lead to more innovation in the development of wrinkle-resistant, moisture-wicking materials for use in various industries.

Who This Affects Most

Healthcare Clothing
Natori Scrubs Collection may disrupt the healthcare clothing industry with its fashionable and practical features.
Fashion and Apparel
The incorporation of functional features into fashion apparel for healthcare professionals may expand into other industries where comfort and practicality are important factors.
Textiles and Fabrics
Innovation in antimicrobial and wrinkle-resistant fabrics may have applications in other industries where durable and easy-care materials are valued.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 52%
Freshness 10%

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