Hellmann's mayonnaise Super Bowl ad will star comedian Amy Schumer. Set to run during the second quarter of the big game, this exciting ad spot from the condiments brand is set to tackle the topic of food waste.
Like most big brands, Hellman's launched a teaser for the ad to gain excitement prior to Game Day. The brief trailer features Shumer who looks at the camera prior to stepping into a walk-in fridge filled with jars of the mayonnaise. It's then reported the comedian will transform into a winged animal. According to Benjamin Crook, senior director of dressings and condiments for Unilever, North America. “This is a big moment for us, and what we want to do is highlight a big issue around food waste".
Image Credit: Hellmann's