As homes condense, community spaces expand
Trend - The design of cities and urban environments continue to evolve to suit today and tomorrow’s generations; with smaller homes and multi-generational households, cities are expanding their communal hubs and gathering spaces to bring urban communities closer together.
Insight - Consumers demand that contemporary urban infrastructure is built to facilitate communities, as many seek to escape the feelings of alienation that high-tech metropolitan environments can instill. Interested in connecting with one another, individuals are on the look out for spaces that will allow them to experience togetherness through socialization, learning new things and enjoying the outdoors.
Insight - Consumers demand that contemporary urban infrastructure is built to facilitate communities, as many seek to escape the feelings of alienation that high-tech metropolitan environments can instill. Interested in connecting with one another, individuals are on the look out for spaces that will allow them to experience togetherness through socialization, learning new things and enjoying the outdoors.
Workshop Question - How can your brand play a role in the consumer desire for more communal spaces?
Trend Themes
1. Community-centric Architecture - The demand for urban infrastructure built to facilitate communities has led to the expansion of communal hubs and gathering spaces, providing disruptive innovation opportunities in creating new, integrated spaces for socialization, learning, and outdoor activities.
2. Smart City Infrastructure Development - The integration of 5G technology and IoT infrastructure in cities, plus the implementation of autonomous transportation and other smart machines, presents expansive opportunities for businesses looking to work in research, development, and digital start-ups focused on AI, robotics, and other industries of the future.
3. Multicultural Food Markets - The increasing appeal of authentic multicultural dining is driving the rise of food hubs that bring together a diverse lineup of culturally inspired restaurants in lively spaces, delivering disruption in the culinary industry and communal dining experiences.
Industry Implications
1. Architecture - Architects and urban planners can be on the forefront of community-centric design developments, creating new and innovative public spaces that promote socialization and learning.
2. 5G and Iot Infrastructure - The development of smart cities via 5G and IoT infrastructure represents opportunities for businesses specializing in autonomous technology, AI, robotics, and other fields of the future.
3. Culinary Industry - Multicultural food markets that showcase authentic cuisine from around the world are bringing disruption to the culinary industry, providing a platform for local chefs and creating new communal dining experiences.
7 Featured, 61 Examples:
227,198 Total Clicks
Date Range:
Mar 18 — Sep 19
Trending:
Warm
Consumer Insight Topics:
