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Compostable Beauty

Beauty brands focus on compostable ingredients and packaging

Trend - With conscious consumerism on the rise, some beauty brands are updating their product range to include compostable or biodegradable packaging, as well as more eco-focused ingredients in their offerings.

Insight - Consumers have become more selective with their purchasing decisions as their concern about climate change grows. Increased awareness about the environment necessitates conscious consumers to revamp their day-to-day rituals and as a result, many look for new alternatives that better align with their newfound personal values.
Workshop Question - How could your brand better align with its customers' personal values?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
63,600 Total Clicks
Date Range:
Aug 19 — May 20
Trending:
Hot
Consumer Insight Topics:

Featured Examples

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