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Meatless Mainstream

The Beyond Meat craze expands into more mainstream, accessible food services

Trend - Plant-based menu alternatives are no longer an exclusive, regional option. Instead, products like 'beyond meat' are being introduced across several high-profile QSR restaurants and delivery services.

Insight - As the number of consumers who prefer a plant-based and guilt-free diet is growing, so is the demand for options that satisfy this lifestyle. Many are interested in seeing products that accommodate their dietary specifications and since today's fast-paced environment has motivated a surge in on-the-go culture, consumers look for alternatives that are convenient and readily available to them.
Workshop Question - How might you better support specific consumer lifestyle needs, like dietary preferences? How could you make those offerings more accessible?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 30 Examples:
23,155 Total Clicks
Date Range:
Jul 19 — Aug 19
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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