P2P hospitality companies offer more unique, one-of-a-kind housing options
Implications - Seeking to create more personalized overnight experiences, P2P hotel rentals like Airbnb are expanding their options to include unique, outside-the-box options for guests looking for something a little bit different. Moving beyond just minimalist aesthetics and high-end decor, alternative options are emerging that speak to more kitschy, non-typical overnight stays - where travelers have the chance to sleep cliff-side in a hanging tent to a curated experience and stay at the infamous Louvre museum in Paris. These unusual, and sometimes adventurous, P2P hospitality options not only offer more choice for consumers, but they also speak to the willingness of consumers to try something new or outside their comfort zone, all in efforts to achieve more memorable moments.
Workshop Question — How might you evolve your product or service experiences to be more memorable and unique? What alternative options could you provide?