Category
Tech
Delegated Interfaces
4.1
Trend score
Trend
What is the Galactic AR trend?
Galactic AR: Augmented reality is being used to make the exploration of outer space attainable and educational for consumers. The use of AR enables brands to better meet the growing consumer expectations for information and experiences to be accessible. Such experiences highlight how mixed-reality technology is being increasingly leveraged across a variety of industries to create interactive experiences that better engage consumers.
Trend themes
Themes within the Galactic AR trend
Three behaviours holding the trend together01
Immersive AR Experiences
Augmented Reality (AR) technology being used to create immersive experiences in various industries through product extension to the digital landscape, providing educational values while catering to customers' increasingly growing expectation for interactive experiences.
02
Historical Accurate AR
Collaboration with scientific & technological innovation to create more accurate augmented reality (AR) experiences, and using AR to explore historical events & engage users in them.
03
AR in Storytelling
Augmented reality (AR) innovation applied in the children's industry in order to bridge the gap between physical and digital realms such as fusing reading adventures with spatial and kinesthetic learning.
Industry implications
What the Galactic AR trend means for industry
Where the trend changes the playbookFor
Education
AR technology provides immersive educational experiences through the creation of AR models and storytelling applications.
For
Entertainment
AR technology is used in the entertainment industry to create interactive experiences and stage designs.
For
Science & Technology
Collaboration between historical events and scientific research to create accurate AR depictions.
Workshop question
How could your brand leverage immersive technology like AR to create an immersive and educational experience for its customers?
Trend signals
Trend signals for Galactic AR
Trend score 4.1 out of 10, from popularity 61%, activity 53%, freshness 9%.
Popularity61%
Activity53%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Galactic AR trend
4 featured examples from May 28, 2018 to Aug 13, 2019CategoryTech
Immersive AR Stage Experiences
Coachella Captures Attendees with a Tech-Powered Feature
Opportunity to incorporate innovative technologies and designs into event planning and production to create highly engaging experiences for attendees.
CategoryTech
Earth-Experiencing AR Models
This AR Earth Model by AstroReality Promotes Exploration & Learning
Developing innovative technologies and tools to enhance learning and knowledge acquisition.
CategoryLife-Stages
AR Reading Adventures
Wonderscope's Clio's Cosmic Quest Immerses Kids in Outer Space
EdTech companies can explore the use of AR and voice recognition technology to create immersive and personalized learning experiences for children.
CategoryTech
Accurate Historical Augmented Reality
Time Has Created an Apollo 11 AR Depiction
The collaboration between Time and Google to create an accurate AR depiction of Apollo 11 creates opportunities in the media and entertainment industry for delivering engaging his…
