Hayley McGlone
Manager, Client Research & Strategy
Toronto, Ontario · Member since May 2016
337Published Articles
326.6KArticle Views
As a research advisor at Trend Hunter I'm constantly engaging in the latest trends that are emerging on our site.
Featured Ideas
Presidential Swiping Apps
Tinder Brings Back 'Swipe the Vote' to Let Users Swipe on IssuesSwipe-Driven Engagement — Opportunity to create swipe-driven features that engage users and collect valuable data on their preferences.
Infrared Photo Apps
The #INFRA App Helps Users Transform Normal Photos Into Unusual Infrared OnesInfrared Photography Trend — The #INFRA app taps into the growing trend of infrared photography, allowing users to easily transform their photos into stunning and unique infrared images.
Land Mine-Detecting Drones
The 'Mine Kafon Drone' Can Detect and Detonate Mines SafetlyLandmine-Detecting Drones — Innovative use of drones to detect land mines and clear them safely creates opportunities for new drone technology and applications.
Safety-Conscious Training Apps
Strava's 'Beacon' Feature Shows Contacts Where Users Are TrainingSafety-Conscious Training Apps — Strava's 'Beacon' feature sets a trend for safety-conscious training apps by allowing users to share their live workout locations with contacts.
Next-Gen Car Commercials
The 'Blackbird' Could Completely Change How Car Commercials Are ShotVirtual Car Commercials — The 'Blackbird' technology allows for digitally designing cars in commercials, saving time and money.
All-Electric Roadsters
Kyburz Debuted a Sporty Electric 'eRod' RoadsterElectric Performance Roadsters — Innovation opportunity for electric vehicle manufacturers to focus on building high-performance electric roadsters that offer range and speed.
Melting Ice Cream Candles
Kim Kim Lab's Candle Series Features Quirky CharactersQuirky Candles — There is an opportunity to create more unique and creative candle designs, like those of Kim Kim Lab's melting ice cream candles.
Blimp Repair Robots
The Lockheed Martin 'Spider' Can Find and Fix Pinhole Leaks on BlimpsRobotic Leak Detection — The emergence of robots like the Lockheed Martin 'Spider' is revolutionizing the process of detecting and repairing pinhole leaks on blimps.
Instant Payment Apps
Major Banking Institutions Hope to Rival Venmo with ZelleGrowing Mobile Payment Capability — Banks are offering easy transfers between accounts through mobile apps, rivaling popular payment networks like Venmo, creating opportunities for disruptive innovation in mobile payment technology.
Olympic-Inspired Watch Bands
Apple Released National Flag Watch Bands, But Only In RioNational Flag Watch Bands — Designing watch bands based on national flags for the Apple Watch is a growing trend in wearable technology.
Abandoned Railway Photography
Brian Captures the Once Beautiful Orient Express Train in BelgiumRailway Abandonment — Opportunity to repurpose abandoned railway tracks and trains for new design and functionality.
Luxury Class Coupes
The Vision Mercedes-Maybach 6 is Sleek in Design and Electric-PoweredLuxury Electric Vehicles — The Vision Mercedes-Maybach 6 showcases the growing trend of luxury electric vehicles, providing an opportunity for companies to develop innovative and eco-friendly designs with advanced technology and luxurious features.Q&A with Hayley
What is unique that's not in your bio?
I'm very fascinated with the explosion of tech-integrated products in the home, particularly products that can pair with a voice assistant like Google Home or Amazon Alexa. It's so easy to learn how to use the basic functions of a voice assistant, but I think there's so much potential that we haven't completely tapped into yet.
What is your secret to uncovering trends?
Constantly checking my Feedly to see the latest updates from my favorite sources, such as AdWeek and TechCrunch.
What do you enjoy most about Trend Hunter?
My favorite thing about Trend Hunter is that there are trends coming in from all over the world, and being immersed in the content is a great way to see products, ideas, and ad campaigns that you might not otherwise see in your everyday life.
What is your favorite trend?
My favorite trend at the moment would have to be how brands are utilizing nostalgia to appeal to consumers. It's really interesting to see how brands are reminding adults of some of their favorite childhood memories in a way that makes it easy for them to pass on that connection to younger generations.
Author Categories
Canadian Experience SUVs
Provocative Tourism Campaigns
Reindeer Leather Watchbands
Atypical Policitical Posters
Ghostly Restaurant Pranks
Political Bus Ads
Supercar Luxury Sedans
Inspirational Underdog Ads
Darknet Coffee Sales
Presidential Swiping Apps
Luxury Boat Collaborations
Slasher Candy Ads
Resale Value Calculators
Political Video Spoofs
Anatomically Incorrect Animals
Fashion-Inspired Autos
Projected Romance Scenes
Curated Snacking Experiences
Raccoon Cooking Tutorials
Cookie-Based Cereals
Political Presidential Chatbots
Instant Payment Apps
Political Food Trucks
Plastic-Made Artworks
Luxury Class Coupes
Animatronic Movie Promotions
Charitable Olympic Donations
Prismatic Technicolor Paintings
Smoke Bomb Photo Series
Reinvigorated Sporting Sites
Animated Drawing Apps
Gamer-Dedicated Playlists
Helpful Reminder Bots
Three-Wheeled Eco Scooters
Paper Flower Murals
