Volunteering is streamlined through efficient apps & platforms
Trend - As new generations seek out ways to give back, methods of volunteering are adapting to be more inclusive of modern technology, lifestyle habits and overall convenience. From mobile apps that streamline the sign-up process to matchmaking-inspired platforms that pair users with cause, these services help redefine the act of volunteering.
Insight - Modern consumers are interested in giving back to their community and they look to do so within the parameters of traditional industries who are prioritizing modernization. As Nouveau Millennials and Gen Zers consider themselves digitally native, they respond best to tech-savvy calls to action that allow them the convenience of access, shareability and a higher degree of personalization.
Insight - Modern consumers are interested in giving back to their community and they look to do so within the parameters of traditional industries who are prioritizing modernization. As Nouveau Millennials and Gen Zers consider themselves digitally native, they respond best to tech-savvy calls to action that allow them the convenience of access, shareability and a higher degree of personalization.
Workshop Question - How might you encourage your consumers or audiences to give back? How could you potentially gamify the process?
