Trend cluster
Category

Digitized
Dialect

Learning new languages takes a high-tech turn with digital aids for children.

Lightweight Language AppsChildren's Language GamesLanguage-Teaching RobotsMultilingual Teaching Toys

Trend

What is the Digitized Dialect trend?

Digitized Dialect: As a growing emphasis is placed upon education, digital tools for aiding things like speech development are emerging for a more streamlined approach to learning. No longer requiring a one-on-one session with a teacher, learning different languages and dialects has become something that can be done independently through the use of technology. From educational robots to language helping apps, these examples not only speak to the growing use of technology within education, but it also showcases the need for tools that help foster more advanced academic learning, especially at a younger age.

Trend themes

Themes within the Digitized Dialect trend

Three behaviours holding the trend together
01

EdTech

The growing use of technology within education is resulting in the development of digital tools for aiding speech development and language acquisition

02

Language Learning Apps

Mobile apps are emerging as a popular and accessible way to learn languages and dialects independently using features like audio from native speakers

03

Robotic Language Instruction

The development of language-teaching robots is aiming to fill gaps in one-on-one instruction, providing children with the benefits of personalized language education

Industry implications

What the Digitized Dialect trend means for industry

Where the trend changes the playbook
For

Education

Digital tools for aiding speech development and language acquisition are disrupting the way children learn languages, creating new products for educators to enhance language education

For

Language Learning

The use of mobile apps and augmented reality toys is disrupting the traditional language learning market by making language education more accessible and fun for young learners

For

Robotics

The development of language-teaching robots is opening up new opportunities for the technology, new applications of robotics have disruptive implications on the way language education is delivered

Workshop question

Where does the future of digital integration take your consumers?

Trend signals

Trend signals for Digitized Dialect

Trend score 2.5 out of 10, from popularity 39%, activity 30%, freshness 8%.

Popularity39%
Activity30%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial (not a primary audience)
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe