Culture Community

Hispanic consumers create festivals and meeting spaces to foster community

Implications - Metropolitan cities tend to have areas densely populated by those of one particular culture, creating a sense of community especially important to those who are new to the country. As the geographic makeup of North America changes, however, this sense of community becomes more difficult to establish. Festivals and events designed to immerse attendees in culture alleviate this problem, specifically within the growing Hispanic community.

Workshop Question - Name one way your brand can create a cultural celebration to entertain and educate consumers?
SCORE 2.8
Popularity
Activity
Freshness
Megatrends
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72,762 Total Clicks
Jan 17 - Jan 17
Untested
Lifestyle
Featured Examples
Massive Latin Music Festivals - Pueblo Fest 2017 is Being Billed as the "Latin Coachella"
SCORE 5
Warm 1,258 Clicks Pub: Jan 12, 17
Massive Latin Music Festivals
Pueblo Fest 2017 is Being Billed as the "Latin Coachella"
Latin music is not only aesthetically distinct, but it’s also a huge industry beyond the realm of popular music in general, and Pueblo Fest 2017 is an upcoming music festival set to celebrate... [More]
Latino Community Markets - Cleveland 'La Placita' is Part of 'La Villa Hispana' Community Project
SCORE 3.3
Mild 279 Clicks Pub: Jan 10, 17
Latino Community Markets
Cleveland 'La Placita' is Part of 'La Villa Hispana' Community Project
‘La Placita’ is an open-air pop-up market in downtown Cleveland that highlights the city’s rich Latin culture. The market is part of ‘La Villa Hispana,’ an ongoing... [More]
Educational Latin Food Festivals - The 'Latin Food Fest' Features Hands-On Cooking Demonstrations
SCORE 3.7
Mild 336 Clicks Pub: Jan 12, 17
Educational Latin Food Festivals
The 'Latin Food Fest' Features Hands-On Cooking Demonstrations
For the fifth year in a row, the Latin Food Fest is coming to cities across California to celebrate Latin American cuisine. Not only does the festival give attendees an opportunity to try authentic... [More]
Latina Kitchen Pop-Ups - 'The Tamale Kitchen' Sells Authetic Tamales Made by Latin Women
SCORE 2.1
Untested 128 Clicks Pub: Jan 10, 17
Latina Kitchen Pop-Ups
'The Tamale Kitchen' Sells Authetic Tamales Made by Latin Women
The Tamale Kitchen is a pop-up culinary event in Northeast Kansas City that not only provides consumers with delicious and authentic Mexican food, but also gives the Latina women working there the... [More]
LGBT Latin Festivals - This Miami Festival is Aimed at Creating a Fun, Inclusive Space for Visitors
SCORE 1.3
Untested 159 Clicks Pub: Jan 11, 17
LGBT Latin Festivals
This Miami Festival is Aimed at Creating a Fun, Inclusive Space for Visitors
Gay8 is a Latin festival that takes place in Miami and embraces the culture of both the Hispanic community in the city, and the LGBT community. The festival features art, music and street food that... [More]
Shopping Mall Latin Festivals - Toronto's Woodbine Latinfest Celebrated the City's Latin Community
SCORE 1.1
Untested 87 Clicks Pub: Jan 11, 17
Shopping Mall Latin Festivals
Toronto's Woodbine Latinfest Celebrated the City's Latin Community
Toronto is home to a wide array of culture festivals and one of the popular events dedicated to the city’s growing Latin American community is Woodbine Latinfest. With music, dancing and... [More]
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