Plant-covered restaurants create an appealingly immersive ambiance
Implications - Encouraging a sense of freshness and abundance, restaurants are adopting nature-based decor as a natural source of beauty and sensorial aesthetic that is reminiscent of the garden. Enticing consumers to slow down and enjoy their environment, lavish plants are leveraged to create a calming, yet lively, ambiance that appeals to the modern diner seeking an eco-yet-luxurious lifestyle.
Workshop Question - In what ways can your brand adopt elements of naturality to create more of a multi-sensory experience?
Trend Themes
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Indoor Gardening — Restaurants are using lush plant life to create calming yet lively ambiance and bring nature into indoor spaces.
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Nature-inspired Design — Designers are incorporating natural elements in industrial spaces to create warm and inviting ambiances similar to the natural world.
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Farm-to-table Cuisine — Restaurants are focusing on locally sourced and seasonal ingredients to support sustainability and create one-of-a-kind menus.
Industry Implications
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Hospitality — Restaurants and cafes are adopting indoor gardening and nature-inspired designs to offer unique and calming experiences for customers.
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Interior Design — Interior designers and architects are incorporating natural elements in industrial spaces and modern spaces to create warm and inviting ambiances.
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Sustainable Food Production — Restaurants are focusing on farm-to-table cuisine and locally sourced, seasonal ingredients to support sustainability and offer one-of-a-kind menus.
7 Featured, 62 Examples:
450,703 Total Clicks
Date Range:
Jul 15 — May 18
Trending:
Warm
Consumer Insight Topics:
