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Nichified Attachment

Professional camera equipment becomes specialized mobile accessories

Implications - With the increase of video bloggers and social media influencers turning their visual platforms into full-time careers, there is an increasing demand for accessible high tech camera equipment that can be taken on the go. Professional quality lenses, stabilizers and mounts are being reformatted as portable phone and camera attachments that can be easily carried around, ready to be whipped out at a moment’s notice. This shift towards minimized equipment denotes a desire for more niche products that perform specialized tasks rather than heavy duty do-it-all machinery.
Workshop Question — What is the clunkiest, least sexy part of your industry and how can you streamline that for the modern consumer?
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 60 Examples:
110,497 Total Clicks
Date Range:
Jan 17 — May 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Toroidal Photography Lenses
Toroidal Photography Lenses
The New Lens by the Sphere Optics Company is the First of Its Kind
The Sphere Optics Company created a new lens that is able to turn DSLR cameras into 360-degree cameras horizontally, and 180-degree cameras vertically. The lens is the first of its kind, and is... MORE
Photography-Grade Smartphone Cases
Photography-Grade Smartphone Cases
The ExoLens Case with Optics by ZEISS is Debuting at CES 2017
The ExoLens Case is a new smartphone case from ExoLens that adds a professional camera lens onto one’s iPhone while also giving it the protection that one expects from a phone case. It comes... MORE
Stabilized Smartphone Rigs
Stabilized Smartphone Rigs
The 'LitleCane' Smartphone Stabilizer Keeps Footage Streamlined
The ‘LitleCane’ smartphone stabilizer is a new piece of equipment that will help to eliminate the occurrence of shaky video in a simple way. Capable of being used for video and photos,... MORE
Pocket-Sized VR Cameras
Pocket-Sized VR Cameras
The 'TwoEyes' 360 VR Camera Captures the Natural Human View
More consumers are becoming content creators these days than ever thanks to new products that are being developed and released like the ‘TwoEyes’ 360 VR camera. Small enough to be... MORE
Smartphone-Connected Camera Enhancers
Smartphone-Connected Camera Enhancers
Johan Godfroid's Operational System is a Part of CES 2017
Johan Godfroid, a tech designer based out of Belgium, created a revolutionary operational system that greatly improves smartphone cameras. It does this by connecting to the case of the device,... MORE
Smartphone-Powered Security Systems
Smartphone-Powered Security Systems
The 'Seas' Smart Home Security System Uses Old Devices to Work
Avid smartphone users usually have an old model or two in their home, so the ‘Seas’ smart home security system is designed to make use of them. Requiring no monthly fees, the ‘Seas&#... MORE
play_circle_filled Stabilized Smartphone Camera Rigs
Stabilized Smartphone Camera Rigs
The Osmo Mobile's Gimbal Helps Prevent Blurry Photography
The Osmo Mobile is a mobile-focused camera rig, developed by none other than drone photography pioneers DJI, that is designed to make it easier than ever for enthusiastic smartphone photographers to... MORE

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