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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,418 more

High-Tech Reboot

Classic toys get a high-tech update to appeal parents' nostalgia

Implications - Toy brands are updating classic toys with high-tech features like VR integration and connectivity. Tapping into existing fan bases, and giving Millennial and Gen X parents to share their beloved toys from their childhood with their own children, this shift is a "best of both worlds" convergence of the past and the future.
Workshop Question - What demographics have influence over your consumer group and how can you acknowledge those peripheral demographics in your messaging?
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
81,513 Total Clicks
Date Range:
Feb 16 — Jan 17
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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