Back in the 80s, the Teddy Ruxpin stuffed animal was on the cutting edge of animatronics, featuring blinking eyes and a mouth that moved in sync with its programmed phrases. Though technology has come a long way in the past 30 years, the adorable teddy bear is making a return -- with some updated technology too.
The new Teddy Ruxpin doll's biggest update is his eyes. Those original analog peepers will be replaced by LEDs that can look around and react with 40 colorful animated expressions. Beyond the standard expressions like happiness, sadness, cheekiness, and more, the LED eyes will have full color palettes, allowing for animations that include stars, hearts, sparkles, and flowers.
The new Teddy Ruxpin franchise is set to be re-released in 2017, 32 years after his initial release.
Why This Trend Is Growing
- Advanced Animatronics
- The use of advanced animatronics technology in stuffed animals has an opportunity for innovation.
- Interactive Toys
- Interactive toys with LED technology have huge potential for development.
- Smart Plushies
- The development of smart plushies with color expressive LED technology can create opportunities for innovation.
Industries Being Reshaped
- Toy Industry
- The traditional toy industry can look to advanced animatronics and interactive toys to update and innovate their products.
- Technology Industry
- The technology industry can explore the use of LED technology in plush toys for development.
- Entertainment Industry
- The entertainment industry can explore advanced animatronics and interactive toys in creating new experiences for children and adults alike.
