The ‘Red Velvet Sparkle Build-A-Bear Collectible' Features Swarovski Crystals
Caitlyn Fernandez — January 19, 2022 — Special
References: buildabear & buildabear
For those looking for an enhanced version of a teddy bear to give to your significant other this Valentine's Day, Build-A-Bear has teamed up with Swarovski to create the 'Red Velvet Sparkle Build-A-Bear collectible' that features Swarovski crystals.
The one-of-a-kind bear has ultra-suede red fur adorned with various Swarovski crystals on its paw pads, ears, eyes, and nose. A crystal heart is stitched into its chest as a beautiful finishing touch. Every bear comes "in a beautiful gift bag with an authentic crystal from Swarovski," as mentioned in the description.
Consumers can even personalize the bear by adding a recorded voice message into the bear and decorating it with accessories like a plush heart or silver bow. The 'Red Velvet Sparkle Build-A-Bear Collectible' is an online exclusive and can be purchased on the Build-A-Bear website.
Image Credit: Build-A-Bear, Swarovski
The one-of-a-kind bear has ultra-suede red fur adorned with various Swarovski crystals on its paw pads, ears, eyes, and nose. A crystal heart is stitched into its chest as a beautiful finishing touch. Every bear comes "in a beautiful gift bag with an authentic crystal from Swarovski," as mentioned in the description.
Consumers can even personalize the bear by adding a recorded voice message into the bear and decorating it with accessories like a plush heart or silver bow. The 'Red Velvet Sparkle Build-A-Bear Collectible' is an online exclusive and can be purchased on the Build-A-Bear website.
Image Credit: Build-A-Bear, Swarovski
Trend Themes
1. Luxury Plush Toys - The rise of luxury plush toys presents an opportunity for high-end gift-giving and collectible items that can be customized with unique features and personalization options.
2. Collaborations with High-end Brands - The success of the Build-A-Bear and Swarovski collaboration shows the potential for future partnerships between established brands in order to create unique, high-end products that appeal to a wider audience.
3. Personalization and Unique Features - The option to customize plush toys with unique features and personalization options presents the opportunity to create one-of-a-kind collectibles, increasing their perceived value and appeal to consumers.
Industry Implications
1. Retail - Retailers can take advantage of the trend towards luxury plush toys by introducing new product lines and collaborating with established brands to offer unique and high-end products to their customers.
2. Jewelry - Jewelry companies can explore opportunities to collaborate with toy manufacturers to create unique collectibles, such as the Swarovski-adorned Red Velvet Sparkle Build-A-Bear collectible, that combine their expertise in high-end jewelry with the playful nature of stuffed animals.
3. Marketing and Advertising - Marketing and advertising companies can explore ways to promote and add value to luxury plush toys through creative marketing campaigns and their unique features and personalization options.
3.6
Score
Popularity
Activity
Freshness
