Tracking Playtime

Toys that encourage physical play integrate a monitoring component for parents

Implications - The youth generation is more engaged with their devices than any generation before them. This creates concern among parents for their children's physical well being; as a response, toys that encourage physical play are integrating a monitoring component. The gamification component appeals to digital-age children, while tracking alleviates the concerns of parents.

Workshop Question - How can your product both solve a problem and educate customers?
SCORE 6.5
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71,616 Total Clicks
Jan 17 - Apr 18
This Year and Warm
Art & DesignToysLife-Stages
Featured Examples
Children's Stationary Bike Toys - Fisher-Price's Think & Learn Smart Cycle Helps Kids Stay Active
SCORE 6.8
Warm 4,327 Clicks Pub: Jan 4, 17
Children's Stationary Bike Toys
Fisher-Price's Think & Learn Smart Cycle Helps Kids Stay Active
Young children today are more connected to electronic devices than ever before, and Fisher-Price’s Think & Learn Smart Cycle is a way to harness that connection while still keeping kids... [More]
Bluetooth Boxing Glove Games - The 'Jabii' Boxing Game Offers a Fun, Safe and Connected Experience
SCORE 7.3
Warm 3,203 Clicks Pub: May 29, 17
Bluetooth Boxing Glove Games
The 'Jabii' Boxing Game Offers a Fun, Safe and Connected Experience
It’s a growing issue that children spend too much time in front of the TV and other screens rather than being active, so the ‘Jabii’ boxing game is a set of equipment that aims to... [More]
Interactive Digital Playmats - Microsoft's Project Zanzibar Brings All Objects into a Digital Space
SCORE 6.2
This Year and Warm 169 Clicks Pub: Apr 11, 18
Interactive Digital Playmats
Microsoft's Project Zanzibar Brings All Objects into a Digital Space
The “toys to life” craze has been noted as a big push in technological toys, but Microsoft’s Project Zanzibar is looking to take it a step further with its prototype playmat. While... [More]
AR Car Playsets - The Hot Wheels AR App is Bringing Modern Tech to Classic Kids' Toys
SCORE 3.2
This Year and Mild 257 Clicks Pub: Feb 21, 18
AR Car Playsets
The Hot Wheels AR App is Bringing Modern Tech to Classic Kids' Toys
Mattel is taking a cue from Lego with the release of its new Hot Wheels AR app. The company plans to launch an AR app in the fall of 2018 with users being able to point a phone or tablet at Hot... [More]
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