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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,156 more

Franchised Educational

Film-branded toys use their familiarity to boost education within STEM

Implications - Though a fairly new development within the toy industry, STEM as a form of educational play is expanding, moving into larger toy brands by way of film-branded pieces. This is a positive development as the familiarity of these characters creates engagement with kids who don't find learning fun.
Workshop Question — How can you create, or leverage, a sense of familiarity and sentimentality with your brand?
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
83,205 Total Clicks
Date Range:
Sep 16 — Jul 17
Trending:
Warm
Consumer Insight Topics:

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